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Media Buyer Google and Meta Specialist

2 months ago


Nashville, Tennessee, United States BAD Marketing Full time
About BAD Marketing

We're a team of passionate leaders and creatives who have worked diligently to make BAD Marketing one of the largest and most robust Growth Marketing Agencies in the world. Our philosophy is built on the belief that excellence stems from a united team working toward a common objective: to help our clients grow profitably and provide them with an exceptional experience.

About This Position

As a Media Buyer at BAD Marketing specializing in Meta and Google, you will play a crucial role in planning, implementing, and managing online advertising campaigns. Your expertise will drive our clients' success and contribute to the growth of our agency.

Responsibilities
  • Develop targeted strategies for online advertising campaigns on Google and Meta platforms based on client goals and target audience.
  • Create engaging ad copies and visuals, continuously optimizing them to improve performance and maximize ROI.
  • Manage the budget allocated for advertising campaigns to ensure cost-effectiveness and maximum reach.
  • Analyze campaign performance data using tools like Google Analytics and Meta Analytics, providing actionable insights to optimize future campaigns.
  • Utilize targeting options on Google and Meta platforms to reach specific demographics, interests, and behaviors.
  • Decide where ads should appear on the platforms to maximize visibility and impact.
  • Stay up-to-date with industry trends, platform updates, and changes in algorithms to adapt strategies accordingly.
  • Communicate with clients to understand their goals, provide updates on campaign performance, and make recommendations for improvement.
  • Generate regular reports on campaign performance and present findings to clients and internal teams.
Qualifications
  • Deep understanding of information marketing and its applications.
  • Minimum 2+ years of experience in conducting Google & Meta media buying activities.
  • Demonstrated analytical and data interpretation skills.
  • Strong verbal and written communication skills.
  • Detail-oriented, organized, consistent, and reliable.
  • Quick learner with the ability to apply personalized training to action.
  • Account management experience with a focus on client relations.
  • Managed over 6 figures of ad spend.
  • Experience and understanding of both Google and Facebook Ads.
  • Google Marketing Certification is a plus.
Benefits
  • Comprehensive health, dental, and vision insurance plans (US Residents Only).
  • PTO.
  • Paid US Holidays.
  • Opportunities for professional development and advancement within the organization.
  • A collaborative and innovative work environment with a focus on creativity and results.
Additional
  • 9 AM - 6 PM EST.
  • Remote.
  • W2 (US Residents Only).
Our Core Values
  • BE BAD.
  • PLAY TO WIN.
  • EXTREME OWNERSHIP.
  • SOLUTIONS NOT PROBLEMS.
  • BEST IDEA WINS.
  • ALWAYS BE GROWING.
  • NOBODY IS BIGGER THAN THE TEAM.