Channel Marketing Strategist

4 weeks ago


Seattle, Washington, United States Virtual Full time
Job Summary

Virtual is seeking a highly skilled Channel Marketing Specialist to develop and execute channel marketing strategies aligned with corporate goals. The ideal candidate will have a strong background in marketing and sales enablement, with a proven track record of driving lead generation and sales growth.

Key Responsibilities
  • Develop and execute channel marketing strategies to drive lead generation and sales growth.
  • Ensure seamless integration of corporate marketing efforts within Channel Partners.
  • Manage a calendar of targeted marketing activities to boost lead generation and sales.
  • Support regional sales objectives with tailored marketing plans.
  • Provide market insights and trends to inform strategic marketing decisions.

Requirements
  • Bachelor's degree in Marketing or related field.
  • 3-5 years of product marketing experience, ideally in B2B environments.
  • Proficiency in USA market dynamics and marketing practices.
  • Basic knowledge of design and graphics tools (e.g., Adobe Suite).
  • Strong self-directed work ethic with proven ability to manage multiple projects.
  • Excellent communication skills (verbal and written) with a focus on clarity and impact.
  • Detail-oriented with strong organizational skills.

Preferred Skills
  • Experience with HubSpot, Salesforce, or similar marketing automation tools.
  • Industry experience in CAD/CAM or Electronic Component Manufacturing.
  • Ability to translate complex concepts into actionable strategies.


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