Digital Marketing Strategist
3 weeks ago
ESC is seeking a Digital Marketing Manager to support our premier client's video channel marketing team. The ideal candidate will have experience building, executing, and scaling cross-functional marketing programs. This is a 6-month contract role that offers a bird's eye view of the entertainment industry and collaboration with high-level subscription partners.
Key Responsibilities:
- Drive marketing programs to build subscriptions on channel awareness and adoption, providing analysis and reporting for various teams
- Plan and deliver acquisition campaigns, including outbound campaigns and storefront placements across platforms
- Compile, analyze, and present performance metrics, including price promotion and title-level campaigns, identifying opportunities to enhance campaigns and improve performance, and providing actionable insights to the greater team
- Work effectively across organizational boundaries to define, manage, and prioritize work
Requirements:
- 1-3 years' relevant industry experience
- Experience building, executing, and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience with Excel or Tableau (data manipulation, charts, and pivot tables)
- Project management/program management/producer experience
- Bachelor's degree
- Analytical experience
- Strong writing skills
Preferred Skills:
- Analytical, writing, or consulting background
- Project management, program management, or producer experience
- Experience with paid media or ads, outbound space/customer lifecycle
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