Senior Commerce Strategy Manager

3 weeks ago

New York, New York, United States GroupM Nexus Full time
Role Summary & Impact

The Manager, Commerce Strategy role at GroupM Nexus will play a pivotal part in driving business growth through the effective utilization of commerce platforms, retail media networks, and adtech partners. This role will be responsible for identifying opportunities to simplify complex business problems and unlock new growth avenues across various channels for clients.

This position will involve working closely with cross-functional project teams, retail partners, and multiple client accounts to deliver comprehensive solutions that meet client objectives. The ideal candidate will possess an entrepreneurial spirit, a bias for action, and strong problem-solving skills.

Key Responsibilities
  • Contribute to the upleveling of account management and improve the service provided to GroupM Commerce clients across agencies.
  • Support agency teams in delivering comprehensive solutions that accomplish client business objectives.
  • Integrate commerce and brand media to develop end-to-end media plans for clients.
  • Manage relationships to ensure the delivery of first-to-market media solutions.
  • Stay up-to-date on the latest trends and best practices in retail media, developing and cascading POVs on changing industry dynamics.
  • Engage with internal and external leaders to develop go-to-market solutions.
  • Assist in developing commerce and retail media content for the organization.
  • Lead the adoption of GroupM Commerce for new business and existing accounts.
Requirements
  • Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
  • 3+ years of experience in commerce across paid media, trade strategy, retail, consulting, and/or analytics.
  • Ability to execute effective media plans that achieve business objectives.
  • Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.
  • Drive to learn and understand the retail landscape and the latest trends in commerce media.
  • Strong communication and presentation skills, with the ability to effectively communicate complex ideas.
  • Deep understanding of retail commercial elements such as profit margin, inventory levels, forecasting, and demand planning to inform media decisions.
  • Deep understanding of how different media channels work together and how retail media fits within the wider ecosystem.
  • Experience with retail bid management platforms, such as Pacvue or Skai.
  • Experience in campaign management and optimization across multiple retail platforms.
  • Ability to collaborate and work effectively with internal teams and external partners.
  • A self-starter attitude that thrives in a fast-paced environment.
  • Excellent project-management skills; able to coordinate projects across multiple teams and functions.

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