Senior Campaign Manager, Search
4 weeks ago
About Publicis Groupe:
Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. As part of Publicis Media, the #1 media buying network in the Americas and #2 globally, Zenith is focused on driving the maximum value for our people, our capabilities, and our media investments for some of the world's leading brands.
Job Overview:
The Senior Campaign Manager, Search is responsible for leading the success of clients' paid search campaigns by providing thought leadership on campaign strategies and optimization, and building strong relationships and establishing clear lines of communication with clients, partners, and internal staff members.
Key Responsibilities:
- Create and execute digital account strategies and plans for clients
- Oversee campaign management, optimization, and reporting of paid search campaigns
- Contribute to strategy and annual planning
- Interface with internal agency counterparts to share ideas, communicate service offerings, and to identify and deliver new solutions for clients
- Review client deliverables for quality and ensure that recommendations and work product are sound and viable
- Effectively manage keyword strategies
- Provide excellent communication and thought leadership to clients via direct contact presentations
- Command data analysis of key metrics to identify, recommend, and implement changes for increasing the performance of client programs
- Manage budgeting, forecasting, billing, and invoicing
- Have a proven track record of driving efficient growth and creating campaigns that deliver positive ROI
- Be familiar with the latest trends in Paid Search and have a solid understanding of the nuances of search engine algorithms
- Have excellent communication and organizational skills
- Ability to multi-task and thrive in a dynamic, fast-paced organization
- An innovative, positive, and self-directed attitude
Requirements:
- Bachelor's degree, concentration in business, marketing, or advertising preferred
- 2+ years of paid search experience, preferably on the agency side
- Proficiency in Google Ads, Bing Ads, Pinterest, and Search Ads 360 preferred
- Demonstrated problem-solving, organization, and project management skills
- Ability to work independently and balance multiple tasks
Compensation:
$58,500 - $80,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
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