Paid Search Senior Specialist

3 weeks ago


New York, New York, United States Solve(d) Full time
Job Summary

Paid Search Senior Specialist is a key role at Solve(d) that requires 2+ years of experience in SEM. Healthcare and Pharmaceutical experience is a plus. The ideal candidate will support the team with ad copy, keyword, and audience development, keep financials up-to-date, and report insights.

Key Responsibilities
  • Analyze reports and identify opportunities for new campaigns
  • Think creatively, identify, troubleshoot, and resolve problems
  • Configure, deploy, and optimize Google/Bing/YouTube campaigns
  • Craft Paid Search insights based on performance data and marketplace trends

Requirements
  • Beginner Google and Bing Certified
  • Impression volume through keyword and content research with the SEO team
  • Understands the connection between SEM & SEO and actively works towards increasing site traffic
  • Begin to learn Google Analytics and making the connection between front-end site and SEM metrics
  • Help set strategy and goals while building an evolving plan to achieve results alongside Supervisors

Preferred Qualifications
  • Advanced Google and Bing Certified
  • 2+ years' experience in Pharma/Healthcare/Wellness

Competencies
  • Willingness to learn
  • Professionalism
  • Accountability
  • Clear Written & Vocal Communicator
  • Proactive
  • Ambitious

Salary
$70,000 to $90,000 annually

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