Paid Search Senior Specialist
3 weeks ago
Paid Search Senior Specialist is a key role at Solve(d) that requires 2+ years of experience in SEM. Healthcare and Pharmaceutical experience is a plus. The ideal candidate will support the team with ad copy, keyword, and audience development, keep financials up-to-date, and report insights.
Key Responsibilities
- Analyze reports and identify opportunities for new campaigns
- Think creatively, identify, troubleshoot, and resolve problems
- Configure, deploy, and optimize Google/Bing/YouTube campaigns
- Craft Paid Search insights based on performance data and marketplace trends
Requirements
- Beginner Google and Bing Certified
- Impression volume through keyword and content research with the SEO team
- Understands the connection between SEM & SEO and actively works towards increasing site traffic
- Begin to learn Google Analytics and making the connection between front-end site and SEM metrics
- Help set strategy and goals while building an evolving plan to achieve results alongside Supervisors
Preferred Qualifications
- Advanced Google and Bing Certified
- 2+ years' experience in Pharma/Healthcare/Wellness
Competencies
- Willingness to learn
- Professionalism
- Accountability
- Clear Written & Vocal Communicator
- Proactive
- Ambitious
Salary
$70,000 to $90,000 annually
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