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Email Marketing Manager
2 months ago
Tomo Credit is a leading FinTech company that is revolutionizing the credit system. We are a dynamic and innovative team that is passionate about making a difference in the financial industry.
The RoleWe are seeking a highly skilled Email Marketing Manager to join our team. As an Email Marketing Manager, you will be responsible for managing and supporting our day-to-day marketing operations across multiple lifecycle channels. This includes implementing new marketing automation campaigns, building customer segments, monitoring performance, and running batch and blast campaigns.
Key Responsibilities- Marketing Operations: Support and own our day-to-day marketing operations by implementing new marketing automation campaigns, building customer segments, monitoring performance, and running batch and blast campaigns.
- Asset Production: Support asset production by working with our Lifecycle Engineering Developer to code and test email templates.
- Quality Assurance: Assist with QA efforts for both code and logic used within templates, campaigns, and workflows.
- Technical Marketing: Lead technical Lifecycle marketing discussions and project scoping with XFN stakeholders such as engineering and product.
- Experience: 2+ years of experience working in a digital marketing environment, with experience working in Email Marketing/Lifecycle or Marketing/Sales Operations.
- Education: Bachelor's degree or equivalent practical experience.
- Skills: Working knowledge of HTML, CSS, Sendgrid, experience working with customer data, understanding of relational data, and experience with business intelligence analytics.
- Tools: Experience working with spreadsheets and documentation, working with QA processes, and the ability to use tools such as Iterable, Braze, Segment, Figma, Adobe Creative Suite, and Marketo.
- Adaptability: Ability to adapt to rapid business growth and major process changes at scale.
At Tomo Credit, we offer a competitive salary, insurance, equity, flexible vacation policy, and company-sponsored outings. We are a pet-friendly company and value diversity and inclusion. We are committed to creating a strong culture and want people to build their careers here because they love the people they work with.