Marketing Analytics Specialist

1 week ago

Bloomington, Illinois, United States State Farm Full time

Position Overview:

At State Farm, we are committed to fostering a career that is both rewarding and impactful. As a leading organization in the insurance and financial services sector, we prioritize hiring top talent to better serve our clients. Our dedication to diversity and inclusion ensures a vibrant workforce that leverages the unique strengths and talents of every associate, contributing to a supportive and collaborative culture.

Compensation and Benefits:
We provide competitive remuneration along with the possibility of an annual financial incentive based on individual and company performance. Our employees are encouraged to participate in community service events and benefit from a culture of continuous learning. We offer a variety of programs including tuition reimbursement, professional certifications, employee development opportunities, wellness initiatives, and more.

Work Environment:
HYBRID: Candidates located in or near designated hub locations are expected to work both remotely and in-office.
REMOTE: Candidates outside of hub locations may be eligible for fully remote work arrangements.

Key Responsibilities:
The Marketing Analytics Specialist will focus on delivering insights, optimizing performance, measuring outcomes, conducting advanced statistical analyses, designing experiments, and providing actionable recommendations for marketing strategies targeting lower and mid-funnel tactics.

The ideal candidate will possess a strong background in analyzing and reporting on marketing initiatives, particularly in direct marketing channels such as email and text messaging, and will understand the application of machine learning models in marketing execution.

Key Duties Include:

  • Collaborating with business stakeholders to establish marketing goals and objectives.
  • Utilizing data to extract insights that guide marketing strategy execution.
  • Applying analytical and quantitative skills to test hypotheses, validate assumptions, generate insights, and measure success.
  • Preparing and presenting complex data in clear reports and dashboards that drive informed decision-making.
  • Identifying opportunities to enhance efficiency and consistency in processes.
  • Staying abreast of industry trends and proposing innovative solutions.

Qualifications:

  • Proficient in extracting, manipulating, and analyzing large datasets to provide insights across diverse business needs.
  • Experience in evaluating lower and mid-funnel marketing performance, particularly in direct marketing.
  • Knowledge of experimental design and advanced statistical methodologies.
  • Skilled in creating reports and dashboards using business intelligence tools (e.g., Microsoft Excel, Tableau, PowerBI).
  • Experience with various computing platforms, with a focus on AWS and familiarity with others (e.g., Hadoop, DB2).
  • Proficient in SQL, Python, R, or SAS, with the ability to quickly learn new programming languages.
  • Able to work independently and collaboratively within a project team.
  • Strong interpersonal skills to build relationships and effectively communicate with diverse audiences.

#LI-BS1

SFARM

#LI-Hybrid

#LI-Remote

  • Marketing Strategy Specialist

    18 hours ago

    Bloomington, Illinois, United States State Farm Full time

    About the RoleWe are seeking a highly skilled Marketing Strategy Specialist to join our Strategy team at State Farm. As a key member of our marketing division, you will be responsible for developing and implementing marketing strategies that drive brand and product growth.Key ResponsibilitiesDevelop Marketing Strategies: Create and execute marketing...

  • Marketing Strategy Specialist

    3 days ago

    Bloomington, Illinois, United States State Farm Full time

    About the RoleWe are seeking a highly skilled Marketing Strategy Specialist to join our Strategy team at State Farm. As a key member of our marketing division, you will be responsible for developing and implementing marketing strategies that drive brand and product growth.Key ResponsibilitiesDevelop Marketing Strategies: Create and execute marketing...

  • Senior Analytics Specialist

    2 weeks ago

    Bloomington, Illinois, United States State Farm Full time

    Overview At State Farm, we are committed to fostering a meaningful career for our employees. As a prominent player in the insurance and financial services sector, we prioritize hiring exceptional talent to better serve our clients. Our dedication to diversity and inclusion ensures a vibrant workforce that thrives on the unique strengths and skills of every...

  • Analytic Methodologist

    4 weeks ago

    Bloomington, Illinois, United States Office Of The Director Of National Intelligence Full time

    Major Duties and Responsibilities:Lead the Analytic Integrity and Standards Division's engagement and outreach to analytic tradecraft and evaluation programs and other counterparts across the IC. Cultivate an IC-wide network to understand and advance methods, tools, and training to enhance analysis, tradecraft, and evaluation practices.Serve as Executive...

  • Customer Engagement Specialist

    2 weeks ago

    Bloomington, Illinois, United States Richmond Marketing Partners Full time

    Customer Engagement Specialist at Richmond Marketing PartnersBenefits/Perks:Attractive Salary PackagePaid LeaveCareer Advancement OpportunitiesAbout the Role:Richmond Marketing Partners is seeking a Customer Engagement Specialist to join our dynamic team. In this role, you will be responsible for connecting with customers to comprehend their needs, manage...

  • Analytic Methodologist

    2 months ago

    Bloomington, Illinois, United States USAJobs Full time

    DutiesMajor Duties and Responsibilities:Lead the Analytic Integrity and Standards Division's engagement and outreach to analytic tradecraft and evaluation programs and other counterparts across the IC. Cultivate an IC-wide network to understand and advance methods, tools, and training to enhance analysis, tradecraft, and evaluation practices.Serve as...

  • Data Analytics Professional

    3 months ago

    Bloomington, Illinois, United States Freddie Mac Full time

    At Freddie Mac, you will do important work to build a better housing finance system and you'll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation. Employees, contingent workers and visitors are no longer required to show proof of vaccination to be on-site. Effective January 2023, Freddie Mac's...

  • Senior Analytics Consultant

    1 week ago

    Bloomington, Illinois, United States State Farm Full time

    Position Overview:At State Farm, we are committed to providing not just a job, but a fulfilling career. Join our dedicated team and become part of a company that values its employees.As a leader in the insurance and financial services sector, we prioritize diversity and inclusion, fostering a workforce that is engaged and empowered. Our culture is built on...

  • Quantitative Analytics Manager

    2 months ago

    Bloomington, Illinois, United States Freddie Mac Full time

    At Freddie Mac, you will do important work to build a better housing finance system and you'll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation. Employees, contingent workers and visitors are no longer required to show proof of vaccination to be on-site. Effective January 2023, Freddie Mac's...

  • Marketing Science Analyst

    3 days ago

    Bloomington, Illinois, United States State Farm Full time

    About the RoleWe are seeking a highly skilled Marketing Science Analyst to join our team at State Farm. As a key member of our marketing team, you will be responsible for driving business growth through data-driven insights and strategic recommendations.Key ResponsibilitiesDevelop and implement advanced statistical models to analyze marketing performance and...

  • Macro & Housing - Quantitative Analytics Tech Lead (3 Days in the Office)

    2 months ago

    Bloomington, Illinois, United States Freddie Mac Full time

    At Freddie Mac, you will do important work to build a better housing finance system and you'll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation. Employees, contingent workers and visitors are no longer required to show proof of vaccination to be on-site. Effective January 2023, Freddie Mac's...

  • Quantitative Analytics Senior

    2 months ago

    Bloomington, Illinois, United States Freddie Mac Full time

    At Freddie Mac, you will do important work to build a better housing finance system and you'll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation. Employees, contingent workers and visitors are no longer required to show proof of vaccination to be on-site. Effective January 2023, Freddie Mac's...

  • Strategic Marketing Lead

    2 weeks ago

    Bloomington, Illinois, United States Grafik Full time

    Marketing Manager Position OverviewThis role is available for candidates in the Washington D.C. and Philadelphia areas, with remote work options.Position Summary:Grafik is in search of an innovative Marketing Manager to spearhead comprehensive marketing strategies for our clientele. The successful applicant will be adept at crafting integrated marketing...

  • Strategic Marketing Lead

    1 week ago

    Bloomington, Illinois, United States Grafik Full time

    Marketing Manager Position OverviewThis role is open for candidates in the Washington D.C. and Philadelphia regions, with remote work options available.Position Summary:Grafik is in search of an innovative Marketing Manager to spearhead comprehensive marketing strategies for our diverse clientele. The successful candidate will be adept at crafting integrated...

  • Strategic Marketing Lead

    1 week ago

    Bloomington, Illinois, United States Grafik Full time

    Marketing Manager Position OverviewThis role is available for candidates in the Washington D.C. and Philadelphia areas, with remote work options.Position Summary:Grafik is on the lookout for an innovative Marketing Manager to spearhead impactful marketing strategies for our diverse clientele. The successful candidate will demonstrate expertise in crafting...

  • Deputy Director_CTIIC Office of Analytic Integration

    2 months ago

    Bloomington, Illinois, United States USAJobs Full time

    DutiesThe Analytic Integration Directorate (AI) at ODNI's Cyber Threat Intelligence Integration Center (CTIIC) is seeking an analytic manager with exceptional tradecraft, critical thinking, and interpersonal skills to join our team in leading and integrating IC analysis of foreign cyber threats from both government and non-state actors. CTIIC is committed to...

  • Quantitative Analytics Manager

    2 months ago

    Bloomington, Illinois, United States Freddie Mac Full time

    At Freddie Mac, you will do important work to build a better housing finance system and you'll be part of a team helping to make homeownership and rental housing more accessible and affordable across the nation. Employees, contingent workers and visitors are no longer required to show proof of vaccination to be on-site. Effective January 2023, Freddie Mac's...

  • Client Success Specialist

    2 weeks ago

    Bloomington, Illinois, United States Glue Up Full time

    Become a part of our team as a Client Success Specialist at Glue UpGlue Up, a prominent SaaS provider, is on the lookout for a committed professional to ensure our clients maximize their experience with our platform. In the role of Client Success Specialist, you will play a crucial role in nurturing robust relationships, providing exceptional support, and...

  • Marketing Leader for Insurance Sector

    2 weeks ago

    Bloomington, Illinois, United States Appian Corporation Full time

    Job OverviewAt Appian Corporation, our foundational values of Respect, Impact, Ambition, and Constructive Communication shape our identity. We are committed to understanding our customers' needs, striving for excellence, and fostering open dialogue. As part of our dedicated team, you will contribute to achieving significant goals.We are looking for an...

  • Visual Communications Specialist

    1 week ago

    Bloomington, Illinois, United States Booz Allen Hamilton Full time

    About the Opportunity:Are you passionate about creating high-visibility mission-critical visual communications for senior and executive level leadership? Our Digital Solutions team is seeking a Visual Communications Specialist to help convert client needs and requirements into graphically innovative digital designs, marketing collateral, and outreach...