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Global Marketing Manager
1 month ago
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines.
Job DescriptionWe are seeking a highly skilled Senior Global Marketing Manager to join our team in Lake Forest, IL. As a key member of our Infectious Diseases Business Unit, you will be responsible for setting the strategy and developing initiatives for our assigned product lines to achieve business objectives.
Key Responsibilities- Develop and execute long-term strategic plans and annual global marketing plans, including market analysis and presentation of proposed strategies and tactics to senior leadership.
- Lead innovation pipeline development, new product development, and new market placement recommendations with accountability across the 4Ps (Product, Price, Placement, Promotion).
- Collaborate with internal and external stakeholders to achieve objectives, including field sales force, legal, quality, compliance, market access, market insights, finance, regulatory, medical, clinical, scientific, operations, public affairs, executive management, and healthcare professionals.
- Lead one or more direct reports, depending on the specific role scope.
- 5-7+ years of experience with progressive responsibility in brand or product management in consumer, health tech, or diagnostics marketing.
- BS/BA Marketing or equivalent.
- Strong strategic thought leadership, written, and verbal communication skills.
- Demonstrated execution of successful tactical plans, on budget and on time.
- Demonstrated cross-functional leadership and collaboration skills.
- Proven ability to develop and execute complex strategic business plans.
- Ability to complete competitive analysis and identify market trends.
- Strong organizational and project management skills.
- Financial acumen and understanding of business P&L.
- Global marketing experience.
- MBA or managerial experience preferred.
At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self, and live a full life. You'll also have access to:
- Career development with an international company where you can grow the career you dream of.
- Free medical coverage for employees* via the Health Investment Plan (HIP) PPO.
- An excellent retirement savings plan with high employer contribution.
- Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.
- A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
- A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.