Product Marketing Manager, WhatsApp AI

2 weeks ago

San Francisco, California, United States META Full time
Job Title: Product Marketing Manager, WhatsApp AI

Meta is seeking a highly skilled Product Marketing Manager to lead the marketing efforts for WhatsApp AI. As a key member of the WhatsApp AI team, you will be responsible for developing and executing go-to-market strategies for WhatsApp's AI roadmap, including goals, metrics for success, asset development, and launch planning with cross-functional partners while minimizing risk.

You will influence and shape product strategies, positioning, and narratives through the use of data and insights for target audiences in close collaboration with Product Management, Research, Communications, and Brand. Establish strong partnerships with cross-company partners as well as WhatsApp cross-functional teams in Communications, Marketing Insights, Product Management, and more.

Tackle complex, highly visible, and sensitive issues with a strategic, data-driven mindset. Demonstrate confidence, judgment, and excellent execution on fast-moving projects. Identify product needs and emerging trends in the AI and privacy space. Demonstrate a learning mindset and willingness to take the initiative and make things happen.

Responsibilities:

  • Develop and execute go-to-market strategies for WhatsApp's AI roadmap
  • Influence and shape product strategies, positioning, and narratives
  • Establish strong partnerships with cross-company partners and WhatsApp cross-functional teams
  • Tackle complex, highly visible, and sensitive issues with a strategic, data-driven mindset
  • Demonstrate confidence, judgment, and excellent execution on fast-moving projects
  • Identify product needs and emerging trends in the AI and privacy space
  • Demonstrate a learning mindset and willingness to take the initiative and make things happen

Requirements:

  • 8+ years of experience in product marketing and/or marketing, product management, or business strategy
  • BA/BS degree
  • Experience working with Product Management, Marketing, and Communications teams at all levels of management
  • Analytical and problem-solving experience
  • Experience marketing new and emerging technologies
  • Experience developing GTM strategies based on audience-driven insights
  • Experience driving presentations with executives and cross-functional teams
  • Project and program management experience

Preferred Qualifications:

  • 10+ years of experience in product marketing and/or marketing, product management, or business strategy
  • Interest in WhatsApp's mission and AI
  • Direct experience in product marketing on an AI product

Public Compensation:

$180,000/year to $252,000/year + bonus + equity + benefits

Industry:

Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at.

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