Product Marketing Manager for AI APIs

3 weeks ago


San Francisco, California, United States OpenAI Full time
About the Team

We're a team of passionate individuals dedicated to ensuring responsible and widespread adoption of artificial intelligence. Our mission is to drive awareness, engagement, and usage for OpenAI's products and platform amongst our core audiences. We take a data-driven approach to understand our customers' needs and challenges, ensuring that their voices are reflected in product development and messaging.

About the Role

The OpenAI API enables organizations of all sizes to power their products and experiences with AI. As a member of the API product marketing team, you will be responsible for developing launch strategies that drive adoption of OpenAI's APIs, developer tools, and models among developers and businesses. This includes making sure we are building and launching the right products for our customers, deeply understanding our customers and the competitive landscape, thinking strategically about how we bring new products to market, leading cross-functional teams in launch planning, and tracking post-launch metrics and customer feedback.

Key Responsibilities:
  • Develop launch strategies for our APIs, developer tools, and models, including product-market fit, messaging, and competitive positioning.
  • Deeply understand our customers by talking to developers and business decision makers regularly, conducting market research, and having regular touchpoints with our Sales, Solutions Engineering, Developer Experience, and Data Science teams.
  • Develop an informed opinion on what we should build and launch for developers and businesses, bringing a perspective to Product and Engineering teams to inform the product roadmap.
  • Create compelling customer-facing content, such as blogs, emails, tweets, and landing pages, alongside the Developer Experience, PR, and Design teams.
  • Create GTM enablement materials and lead product trainings for Sales and Solutions Engineering teams, acting as a liaison between Sales and Product teams.
  • Understand the objectives of the API business and think strategically about how product marketing can drive growth, across both top-of-funnel awareness and long-term retention.
About OpenAI

We're an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of the capabilities of AI systems and seek to safely deploy them to the world through our products. AI is an extremely powerful tool that must be created with safety and human needs at its core, and to achieve our mission, we must encompass and value the many different perspectives, voices, and experiences that form the full spectrum of humanity.

We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability, or any other legally protected status.



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