Vice President of Brand Management

1 day ago


Colorado Springs, Colorado, United States David C Cook Full time
Job Title: Vice President of Brands

David C Cook is seeking a seasoned brand leader to drive strategic growth and innovation across our portfolio of brands.

Job Summary:

The Vice President of Brands will be responsible for developing and executing comprehensive brand strategies that align with our company's overall objectives. This role requires a creative thinker with strong leadership skills and a deep understanding of consumer behavior and market trends.

Key Responsibilities:
  • Develop and implement brand strategies that increase awareness, equity, and market share.
  • Stay up-to-date on market research to understand consumer insights, trends, and the competitive landscape.
  • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.
  • Define and track key performance indicators (KPIs) to measure the effectiveness of brand initiatives.
  • Manage brand innovation efforts and identify new growth opportunities.
Requirements:
  • 15+ years of experience in brand management or a related field.
  • Proven track record of developing and executing successful strategic plans and teams.
  • Experience in managing and growing brands across multiple channels.
  • Strong project management skills with the ability to handle multiple projects simultaneously.
Preferred Qualifications:
  • Deep understanding of branding principles, product development, mixed-media, marketing strategies, and consumer behavior.
  • Knowledge of Christian publishing and the educational market is highly desirable.
Working Conditions:
  1. Comfortable working conditions, handling light weight, intermittent sitting, standing, and walking.
  2. Working environment - cubicle office and co-working spaces with some noise.
  3. Detail-oriented work requiring mental acuity and accuracy.
  4. Normal business hours (8:00 a.m. to 5:00 p.m.) are typical but must have a willingness and flexibility to work during evenings and weekends if/when necessary.
  5. Some travel may be required.
Benefits and Perks:
  • Medical Plan: HDHP w/ HSA (All Staff) or Direct Primary Care Option (Colorado Employees Only).
  • Dental Plan.
  • Vision Plan.
  • 401(k) w/ Company Match ($0.50 on the $1 up to 10% of eligible compensation).
  • Basic and Voluntary Life Insurance Options.
  • Long-Term Disability.
  • Short-Term Disability.
  • Voluntary Accident.
  • Life Assistance Plan.
Other Benefits:
  • Adoption Benefit.
  • Benevolence Fund.
  • Service Recognition Leave.
  • Volunteer Days.
  • Holidays.
  • Sick Time.
  • Pet Insurance Discounts.
  • Tuition Reimbursement.
  • Maternity Leave.
  • Paternity Leave.
  • New Childbirth Assistance.


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