Senior Manager, Performance Marketing

4 days ago


New York, New York, United States Fay Full time
Job Overview

Fay is seeking a seasoned Senior Manager, Performance Marketing to spearhead our user acquisition program. As a key member of our marketing team, you will be responsible for driving strategy, execution, and management of our core paid acquisition channels.

Key Responsibilities
  • Develop and execute a comprehensive paid acquisition strategy, leveraging platforms such as Meta, TikTok, and Paid Influencers.
  • Collaborate with cross-functional teams to design and develop high-volume creative assets.
  • Analyze and optimize paid efforts, including attribution and tracking tools.
  • Work closely with marketing, product, and engineering teams to create engaging experiences for clients.
Requirements
  • 3-5 years of experience managing B2C acquisition programs.
  • Strong marketing chops and ability to originate unique marketing concepts.
  • Expertise in data analysis and attribution.
  • Excellent communication skills and ability to influence stakeholders.

Fay is a dynamic company that values teamwork and celebrates wins. If you're a creative and data-driven marketer looking for a new challenge, we encourage you to explore this opportunity further.



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