Marketing Director
4 weeks ago
The Marketing Director at EssilorLuxottica is responsible for leading the development and implementation of a fully integrated marketing strategy for the Brand(s). This includes image enhancement and business growth. The ideal candidate will have a strong background in marketing and business, with the ability to drive both short and long-term brand growth and profitability.
Key Responsibilities
- Develop and implement the Brand(s) strategy and marketing/business plans.
- Provide strategic leadership and drive both short and long-term brand growth and profitability.
- Perform market and competitive analyses as well as analysis of sales and distribution results to identify key issues, trends and opportunities to support and formulate recommendations for business/marketing plans and promotional strategies.
- Identify key priorities and effective solutions based on critical business opportunities & threats.
- Responsible for top and bottom line of the brand as well as for the marketing budget.
- Influences and collaborates with senior level stakeholders to align on company and brand goals.
- Partners closely with Corporate Brand Teams and Luxottica US teams (sales, inventory management, business development) in order to define and execute the above plans.
- Works closely with Luxottica Wholesale North America Sales Teams to develop, monitor and drive brand and business goals.
- Partners with the Trade Marketing Team to develop strategies, plans and materials for the trade.
- Works with the Public Relations team to develop strategies, plans and materials for consumer press.
- Manages, coaches and develops team members.
Requirements
- Bachelor's degree in Marketing or Business.
- 10+ years of marketing experience.
- In-depth knowledge of marketing principles and practices.
- Strong business acumen.
- Strong interpersonal, communication and presentation skills (both verbal and written).
- Confident, driven and dynamic leader with an entrepreneurial mindset.
- Ability to represent the organization effectively to clients and external groups, including licensors.
- High level of computer literacy: Excel, Word and PowerPoint.
- Ability to prioritize and handle multiple responsibilities as required.
- High level of knowledge of budgeting cost estimating and fiscal management principles and procedures.
- Ability to solve problems quickly, think creatively and thrive in a fast-paced, entrepreneurial environment.
- Motivated self-starter, process-oriented with a high attention to detail and sense of urgency.
- Ability to multi-task in a fast-paced environment and flexibility to accommodate demanding project schedules.
- Ability to create and maintain a professional relationship and line of communication with all business contacts, sales force and customers.
- Ability to travel both domestically and internationally (minimum of one retail visit every quarter).
What We Offer
- Competitive pay range: $163,548.00 - $240,311.20.
- Employee pay is determined by multiple factors, including geography, experience, qualifications, skills and local minimum wage requirements.
- Competitive bonus and/or commission plan.
- First-class total rewards package.
- Benefits may include health care, retirement savings, paid time off/vacation, and various employee discounts.
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