Marketing Director

4 weeks ago


New York, New York, United States 111 - Roux Labs Full time
Job Description

At 111 - Roux Labs, we're seeking a talented Marketing Director to lead our brand's marketing strategy and drive effective execution. This role will oversee the development of brand communications and ensure seamless execution across all platforms.

Key Responsibilities:

  • Develop and drive annual marketing plans to increase market share
  • Oversee brand communications and ensure execution across all platforms
  • Provide strategic leadership to outside Marketing/PR agencies
  • Lead the development of effective channel strategies, working closely with Sales management
  • Approve new product launch plans and programs
  • Establish and maintain relationships with Global Marketing partners, community members, and industry influencers
  • Supervise, retain, and motivate marketing staff
  • Lead intercompany collaboration and project management
  • Provide market insight and product lifecycle information in forecast alignment meetings

Requirements:

  • 8+ years Marketing experience
  • Proven leadership experience managing a product or category
  • MBA preferred

Work Environment: Work is performed primarily in an office environment with approximately 15-20% travel to customer locations, sales meetings, shows, and other market research venues as required.

This role is eligible for an annual bonus based on company performance.


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