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Senior Marketing Manager

2 months ago


Phoenix, Arizona, United States Company Full time
Job Description

**Job Summary**

Company is seeking a highly skilled and experienced Senior Marketing Manager to lead our in-house marketing team and drive business growth through effective marketing strategies.

Key Responsibilities:

  • Oversee and manage the in-house marketing team to achieve business objectives.
  • Develop and implement successful digital marketing campaigns to increase brand awareness and drive website traffic.
  • Lead the creation and execution of content marketing strategies to attract and engage target audiences.
  • Analyze marketing reports and data to understand consumer behavior and make data-driven decisions.
  • Experiment with various organic and paid acquisition channels to optimize marketing ROI.
  • Develop and implement SEO strategies to improve website visibility and drive organic traffic.
  • Produce high-quality content for the company website and blog to attract and convert target audiences.
  • Develop and implement social media engagement strategies to increase brand awareness and drive website traffic.
  • Review and approve ad content and materials for both print and digital media.
  • Proofread branded content to ensure accuracy and quality.
  • Collaborate with cross-functional teams to achieve business objectives.

Requirements:

  • Proven track record of lead generation through marketing efforts.
  • At least 5 years of experience managing an in-house marketing team.
  • 5-7 years of B2B well-rounded marketing management experience.
  • PPC and Google Ads expertise.
  • Strong organizational and leadership skills.
  • Ability to work individually and in team settings.
  • Proficiency in Microsoft Office and Adobe suites.
  • Strong knowledge of social media channels and market research techniques.
  • Comfort with working in a fast-paced environment.
  • Up-to-date knowledge of the latest marketing technology trends.

What We Offer:

  • Competitive salary range: $80,000 - $100,000 per year, depending on experience.
  • 401(k) matching.
  • Dental insurance.
  • Employee discount.
  • Health insurance.
  • Life insurance.
  • Paid time off.
  • Vision insurance.