Senior Marketing Manager
5 hours ago
We are seeking a highly skilled Senior Marketing Manager to join our team at New Frontier Immigration Law. As a key member of our marketing team, you will be responsible for developing and executing innovative marketing strategies to help us reach our goal of serving 1 million immigrants.
Key Responsibilities:
- Develop and manage evergreen marketing funnels to drive client acquisition
- Oversee paid ad management, including audience research and creative direction, to effectively reach immigrant communities
- Track, measure, and analyze data to optimize conversions throughout the client acquisition funnel
- Create strategic marketing plans and roadmaps to execute on firm growth goals
- Translate metrics into actionable improvements while maintaining sensitivity to the unique challenges and needs of immigrant communities
- Ensure brand consistency and appropriate messaging across all marketing assets
- Build and lead a team of marketing professionals to scale our outreach efforts
- Identify opportunities for new marketing initiatives that align with our firm's mission
- Stay current with the latest digital marketing trends and best practices in the legal industry
Requirements:
- 3-5 years of experience managing and scaling marketing funnels
- 3-5 years of experience with paid ad management
- 1-2 years of experience building and leading a team
- Proven ability to track, measure, and analyze data for funnel optimization
- Strong creative thinking and problem-solving skills
- Excellent communication and leadership abilities
- Proficiency in relevant marketing tools and platforms
- Self-motivated and able to work independently in a remote environment
- Passion for continuous learning and staying ahead of marketing trends
- Sensitivity to the unique challenges and needs of immigrant communities
What We Offer:
- Competitive salary range of $90,000 - $95,000 per year
- Paid professional development opportunities
- Remote work flexibility
- Comprehensive health insurance
- Paid time off, new parent, and sick leave
- 401(k) matching
- Opportunity to make a real difference in people's lives
Apply now and join our team in making a positive impact on the lives of immigrants.
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