Marketing Coordinator
4 weeks ago
Neighborhood House is seeking a skilled Marketing Coordinator to drive awareness and engagement for our mission through strategic marketing initiatives. The ideal candidate will collaborate with various teams to develop and implement campaigns that promote our programs, events, and fundraising efforts across multiple platforms.
Key Responsibilities:
Program Promotion:
Collaborate with internal teams to promote Neighborhood House programs through print, web, social media, and email campaigns. Develop a creative approach to capturing new audiences and a strategy to keep target audiences engaged.
Website Management:
Update the website calendar, events section, and campaigns. Track website usage to enhance performance and reach.
Media and Social Media:
Develop and execute an annual workplan and marketing strategy, including a media calendar. Plan and execute creative social media activities, including writing compelling captions and gathering images and video content to represent Neighborhood House's brand. Track social media analytics to direct social media strategy.
Email Marketing:
Write, design, schedule, and oversee community email marketing campaigns for volunteers and partners. Keep updated lists and contacts for each audience group.
Client Communications:
Write, design, schedule, and oversee communications with clients through email, text, and print.
Internal and External Collaboration:
Work with the Development Team to develop an annual media plan that focuses on donor cultivation and stewardship, promotes fundraising events, and elevates donor visibility in the community. Attend community meetings and events to build connections and promote Neighborhood House programs and activities.
Qualifications:
Bachelor's Degree in a related field required. Excellent written and oral communications skills in English and Spanish required. Proficiency with developing concepts, graphics, and layouts, including making decisions about fonts, images, readability, and readers' needs. Strong interpersonal and networking skills among diverse constituent groups. Organized, detail-oriented, skilled at prioritization and independent time management to meet firm deadlines. Solutions-oriented, able to problem-solve and develop answers with minimal direction. Intermediate to expert level with proficiency in Microsoft Office, Google Drive, Outlook, Bloomerang, Microsoft Suite, and Adobe Suite. Ability to work well independently and collaborate within a group structure as a team player with all departments. Must be able to pass a background check. Ability to work flexible hours, including occasional weekends and evenings. Oversee archival and storage services of digital and printed assets.
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