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Senior Practice Relations Manager

2 months ago

Lincoln, Nebraska, United States Paradigm Oral Health Full time
Job Title: Senior Practice Relations Manager

Paradigm Oral Health is seeking a highly skilled Senior Practice Relations Manager to lead our Practice Relations Ambassadors nationwide. This role will be responsible for managing programs, training, and overall coaching and performance for our Ambassadors, ensuring they effectively foster relationships, drive patient referrals, and promote our practice and Paradigm brands within their territories.

Key Responsibilities:
  • Lead, mentor, and develop a distributed team of Practice Relations Ambassadors, equipping them with the skills and knowledge to engage with referring dental practices and local patient populations.
  • Onboard, coach, and performance manage new and existing team members, setting performance goals and conducting regular evaluations.
  • Guide the development and oversight of local marketing plans, budget, and expense approvals in support of practice growth goals.
  • Distribute, develop, and implement processes, strategies, and programs to increase patient referrals from dental practices, including targeted outreach, promotional events, and educational programs.
  • Monitor referral trends and feedback to continuously improve the effectiveness of referral programs.
  • Promote practices within their communities through events, continuing education seminars, and other marketing initiatives.
  • Collaborate with the marketing team on overall demand generation performance, brand management, and to create and distribute promotional materials, ensuring alignment with practice and Paradigm branding and messaging guidelines.
  • Analyze market trends, competitive activity, and feedback from referring practices to identify opportunities for growth and improvement.
  • Prepare reports on referral activity, relationship management efforts, and market conditions for senior management.
Requirements:
  • Bachelor's degree in Marketing, Business Administration, Healthcare Management, or a related field.
  • Previous leadership experience in a geographically distributed multi-unit environment.
  • 3+ years of experience in practice relations, business development, or account management, preferably in the healthcare or dental industry.
  • Proven track record of leading a team and achieving growth in referral networks.
  • Willingness and ability to travel domestically, up to 75%.
  • Excellent relationship-building and interpersonal skills, with the ability to engage and influence key stakeholders.
  • Strong leadership and team management abilities, with a focus on coaching and development.
  • Strategic thinking and problem-solving skills, with the ability to drive initiatives from concept to execution.