Director of Customer Analytics

4 weeks ago

Houston, Texas, United States Capgemini Full time
About the Role

We are seeking a highly skilled Director of Customer Analytics to join our Data Driven Transformation Practice at Capgemini Invent. As a key member of our team, you will help clients across various sectors and industries transform and improve their operations by leveraging data for transformative insights in customer, digital, and marketing strategies.

You will guide the development of innovative data-driven solutions and AI/ML use cases, providing supervision and hands-on delivery support to advise our clients and consultants on solution approach, design, implementation, and roll-out.

Key Responsibilities:

  • Drive Customer Analytics deals, locating and cultivating opportunities for improvement and business growth within customer analytics domains.
  • Provide strategic leadership to guide the company's direction, aligning business goals with market opportunities and ensuring long-term growth and success.
  • Define and oversee data/AI analytics solution approaches and technical designs, providing guidance on development, testing, and deployment in areas such as customer insight generation, digital customer journey optimization, and marketing and campaign effectiveness.
  • Strengthen the company's brand presence and thought leadership in the customer analytics space, positioning the company as a trusted leader in innovative solutions.
  • Lead the development of assets and frameworks for selling and delivering Customer Insight solutions, streamlining service offerings and enhancing go-to-market strategies.
  • Build client trust through close collaboration, driving projects and managing risks.

About You

We are looking for a highly experienced professional with 12 years of experience working in a consulting/advisory environment where they focused on Customer Transformation using AI Analytics.

Key Requirements:

  • Proven experience working in the consulting industry, driving customer analytics advisory and technical solutions.
  • Focus Areas: Customer Insights, Digital Customer Journey Optimization, and Marketing and Campaign Effectiveness.
  • Industries: Consumer Products and Retail, MALS (Manufacturing, Automotive and Life Sciences), or Energy & Utilities.
  • Experience with integrating customer data from multiple sources, such as CRM systems, marketing automation platforms, and third-party databases, to create a comprehensive customer view.
  • Strong understanding of the value of data, with experience in processing behavioral and transactional data from various sources, applying predictive analytics, machine learning, and AI to improve customer insights, personalization, and retention strategies.
  • Ability to identify opportunities for process and technology improvement, defining data-driven use cases and creating associated business cases.
  • Experience facilitating dynamic workshops with clients to identify pain-points, desires, current state, solution paths, solution designs, etc.

About Capgemini Invent

Capgemini Invent is a global leader in innovation and transformation consulting. We help clients craft and build transformative human experiences that win hearts and move markets. Our team of passionate leaders and visionary entrepreneurs apply creativity, strategy, design, and data to re-invent businesses, drive growth, and orchestrate customer-centric transformation.

We strive to shape a regenerative future that is both sustainable and inclusive for businesses, people, and planet.

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