Associate Product Manager I

1 day ago


Siloam Springs, Arkansas, United States Hallmark Full time
About the Role

We are seeking an Associate Product Manager I to join our team at DaySpring, a leading marketer and distributor of Christian products and gifts. As an Associate Product Manager, you will play a key role in driving the growth and success of our business by developing and executing innovative product strategies.

Key Responsibilities
  • Lead the strategic planning, development, and execution of greeting card programs for designated product lines.
  • Manage the end-to-end product lifecycle, from ideation and development to launch and post-launch optimization.
  • Utilize consumer insights and market trends to inform product strategies, enhancing our competitive edge and driving growth.
  • Collaborate cross-functionally with editorial, design, supply chain, marketing, and sales teams to ensure alignment and successful product delivery.
  • Conduct thorough market research and competitive analysis to identify opportunities and drive strategic product decisions.
Requirements
  • Bachelor's degree or 4 years of professional work experience.
  • 12 months of Product Marketing or Project Management experience.
Preferred Qualifications
  • Proficiency in MS Office Suite (Word, PowerPoint, Excel), Outlook.
  • Ability to research and analyze products, markets, and consumers.
  • Ability to manage time efficiently across multiple projects.
  • Ability to define problems, collect data, establish facts, and draw valid conclusions.
  • Utilizes insights from qualitative and quantitative research to inform and execute strategies effectively.
  • Makes decisions aligned with the financial goals set for the brand or product.
  • Solid understanding of basic financial concepts and their relevance to achieving business objectives.
  • Aligns short-term daily tasks to long-term strategies.
  • Positive outlook and enthusiasm to actively participate in and lead team discussions.
  • Passionate about DaySpring Mission.
About DaySpring

DaySpring is a subsidiary of Hallmark Cards, Inc. and is a leading marketer and distributor of Christian products and gifts. We create innovative products and services that make a difference in people's lives. Our culture proactively looks for ways to encourage and support our employees' expressions of faith.

We're seeking out those who can bring a fresh perspective to our business and would love your input as someone new to our team. We can only change and grow when we intentionally include new perspectives-like yours.


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