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Customer Advocacy Manager

2 months ago


San Francisco, California, United States Base Full time

Join Base and shape the future of Customer Marketing

Customer Success Manager

Base is a pioneering platform in Customer Lifecycle Marketing, dedicated to establishing the Customer-led Growth (CLG) category and ecosystem. Our platform enhances journey tracking, automation, insights, and predictions, empowering businesses to concentrate on their customer base and link growth to customer activations. With the right tools and expertise, leading marketing teams worldwide utilize Base to transition from merely influencing demand to driving substantial Growth.

We are on the lookout for a skilled Customer Success Manager to become a vital part of our team. This role is ideal for experienced Customer Success Managers or Customer Marketers eager to pivot into a customer success position, particularly those who thrive on collaborating with clients and serving as a consultant and trusted advisor.

Key Responsibilities:

  • Establish and nurture robust relationships with our clients, acting as their trusted advisor to comprehend their distinct business objectives and requirements.
  • Offer strategic guidance and insights to clients on effectively utilizing our platform to meet their customer marketing goals.
  • Work alongside clients to create customized customer marketing strategies and campaigns, providing best practices and innovative solutions.
  • Conduct regular check-ins with clients to assess their progress, pinpoint areas for enhancement, and ensure they are deriving maximum value from our platform.
  • Serve as a consultant to clients, delivering ongoing support, training, and troubleshooting to resolve any challenges or technical issues they may face.
  • Collect client feedback and insights, advocating for their needs while collaborating with internal teams to foster product improvements and enhancements.
  • Monitor client health and proactively address any concerns or risks to guarantee long-term satisfaction and retention.
  • Collaborate closely with sales and marketing teams to identify opportunities for expansion, cross-selling, and upselling to boost revenue growth.

Qualifications:

  • Proven experience as a Customer Success Manager, Customer Marketer, or in a similar capacity, with a solid grasp of customer marketing strategies, tactics, and best practices.
  • Exceptional consulting and relationship-building abilities, capable of engaging effectively with clients and providing strategic direction.
  • Outstanding communication skills, both written and verbal, with the capacity to articulate complex concepts clearly and concisely.
  • Strong analytical and problem-solving skills, employing a data-driven approach to decision-making.
  • Demonstrated capability to manage multiple client relationships and prioritize tasks in a dynamic environment.
  • Familiarity with customer marketing technologies and platforms is advantageous.
  • Self-motivated, proactive, and able to work independently while also being a collaborative team player.
  • Bachelor's degree in marketing, business, or a related field.
  • Proficiency in computer skills, including MS Office; experience with CRM software like HubSpot is a plus.

Our Culture:

Base is an equal opportunity employer. We welcome all qualified applicants without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations, and ordinances.

As a category creator with an innovative solution for customer marketing departments, this is an opportunity to elevate your career and contribute to a dynamic, global SaaS start-up.