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Marketing and Admissions Director

2 months ago


Fair Lawn, New Jersey, United States Genesis HealthCare - Fair Lawn, NJ Full time
About Genesis HealthCare - Fair Lawn, NJ

Genesis HealthCare is a leading provider of healthcare services, offering a wide range of living options and professional clinical services. We are committed to delivering high-quality care and compassion to our patients and residents.

Job Summary

We are seeking a highly skilled and motivated Marketing and Admissions Director to join our team at our campus in Fair Lawn, NJ. As a key member of our leadership team, you will play a crucial role in developing and implementing sales and marketing strategies to meet our business excellence goals.

Key Responsibilities
  • Partner with Regional Director of Business Development, Sales & Marketing, Regional Vice President, Population Health and others to identify total census and census mix barriers and develop strategies to eliminate or minimize them.
  • Assess professional and community sales opportunities, identify and allocate area and nursing center resources, and manage team sales plans.
  • Supervise nursing center Admissions Staff through a dotted line relationship to accomplish targeted Quality-Mix (QMix) and Average Daily Census (ADC) goals.
Why Genesis?

We are committed to improving the lives we touch through the delivery of high-quality healthcare and everyday compassion. Our Core Values, Code of Conduct and Ethics program foster a culture of care and compassion. We focus on improving the quality of care through creativity and innovation, honesty and integrity in all we do.

Qualifications
  • Four-year degree in Business Administration, Marketing, Nursing or Health Care Management is required.
  • Three to five years' experience in healthcare industry required and regional healthcare market experience is preferred.
  • Multi-facility management experience or healthcare product or services sales experience is preferred.
  • Ability to adjust work schedule based on business needs and coverage requirements is required.
  • Must be flexible in scheduling priorities and able to travel as needed.
  • Must have a valid driver's license and provide own vehicle when traveling.
Additional Information
  • Position Type: Full Time
  • Pay Target: $95,000 - $110,000 / year