Associate Brand Manager

7 days ago

Atlanta, Georgia, United States Middleby Outdoor Full time
About the Role

We are seeking a highly skilled Associate Brand Manager to join our team at Middleby Outdoor. As a key member of our brand management team, you will be responsible for developing and executing strategies to drive revenue growth, optimize our product portfolio, and enhance our brand presence in the market.

Key Responsibilities
  • Develop and implement category management strategies to identify opportunities for growth and optimize our product assortment.
  • Lead brand initiatives across all elements of the marketing mix, including product development, marketing communication, and sales.
  • Generate and lead new product roadmaps that align with our strategic initiatives.
  • Manage all aspects of new product development, from concept to commercialization.
  • Prioritize development projects based on resource availability and overall value to the business.
  • Lifecycle management of our product portfolio, including continued development or rationalization of underperforming or redundant SKUs.
  • Lead annual pricing review processes, MAP policy implementation, and management, as well as liaison between sales and finance on pricing exceptions and promotional planning.
  • Manage cross-functional project teams to execute and keep on track new product development plans.
  • Manage excess and obsolete processes with sales, sales operation, finance, and supply chain.
  • Liaise with sales to coordinate annual product line review cadences.
  • Support sales operation and supply chain in demand planning and executive rollout.
Requirements
  • Bachelor's degree in marketing, business, or a related field required.
  • MBA preferred.
  • Minimum of 3-5 years of experience in CPG in brand management, channel marketing, marketing, or sales roles.
  • Related industry experience in the outdoor industry, big-ticket durable items, or enthusiast products preferred.
  • High level of familiarity with channel management, national account selling, and category management.
  • Passion and curiosity to continuously seek out opportunities and ideas to strengthen and grow your business.
  • Ability to be a cross-functional leader that can effectively communicate and collaborate with cross-functional partners.
  • Advanced analytical skills with strong proficiency in market data, competitive data, POS, sales, gross margins, operating margins, inventory turns, etc.
  • Customer-focused, can-do mindset with a passion for problem-solving and commitment to excellence and continuous improvement.
  • Ability to travel as needed (20-30%).
About Us

Middleby Outdoor is a subsidiary of Middleby Corporation, a fast-growing and profitable global manufacturer of commercial foodservice, food processing, and residential cooking equipment. We are committed to building great products and greater relationships with a vision to lead the way with integrity and intelligence.

We proudly support diversity in the workplace and are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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