Strategic Brand Manager

9 hours ago

Atlanta, Georgia, United States Seven Park Global Full time
Associate Brand Manager

We are seeking a highly motivated and strategic Associate Brand Manager to join our team at Seven Park Global. As a key member of our marketing team, you will play a critical role in developing and implementing brand plans that drive business growth and success.

Key Responsibilities:
  • Strategic Planning: Collaborate with cross-functional teams to develop consumer-centric programs that break through the market and drive business results.
  • Agency Management & Cross-Functional Team Participation: Work closely with agencies and internal stakeholders to drive communication strategies from media to shelf and develop platforms that maximize business results.
  • Stage-Gate Process: Shepherd projects through the Stage-Gate process, ensuring the integrity of ideas or concepts is maintained throughout.
  • Analysis and Reporting: Lead analysis and reporting of market and competitor trends to identify key business opportunities and issues.
  • Brand Support: Support the Director of Marketing with various brand deliverables, including budget planning, A&P spend guidelines, and internal engagement plans.
Requirements:
  • 4+ years of experience in marketing, with experience in strategy and brand development, including brand positioning and building activities (digital/social and retail).
  • Strong financial, business, and analytical skills; proficiency in Excel is a must.
  • Effective communicator with excellent written and verbal communication skills, capable of collaborating with partners across all organizational levels.
  • Highly organized with strong project management skills, an affinity for operational processes and systems, and painstaking attention to detail.

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