Marketing Director

2 months ago


Milwaukee, Wisconsin, United States Amtraco Full time
Job Summary

The Marketing Manager will oversee and execute strategic marketing campaigns, drive lead generation, and conduct market research to support the growth of Amtraco's operating units.

Key Responsibilities
  • Develop and implement successful marketing strategies across various channels, including content creation, paid advertising, and event management.
  • Conduct market research to identify target audiences and develop effective marketing campaigns that engage and convert.
  • Manage and optimize marketing budgets, allocating resources wisely to achieve business objectives.
  • Oversee the creation and approval of marketing materials, including branding, messaging, and visual identity.
  • Measure and report on campaign performance, providing insights and recommendations for improvement.
  • Collaborate with cross-functional teams to ensure alignment and effective execution of marketing initiatives.
Requirements
  • Proven experience in marketing, with a strong understanding of digital marketing channels and tactics.
  • Excellent analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Strong communication and project management skills, with the ability to work effectively with internal stakeholders and external partners.
  • Bachelor's or Master's degree in Marketing or a related field.
Benefits
  • Competitive salary and bonus structure.
  • Comprehensive benefits package, including medical, dental, and vision insurance.
  • 401(k) plan with employer match.
  • Accrued vacation and PTO days.
  • Paid volunteer days.
  • Hybrid in-office and work-from-home opportunities.

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