Director of Event Marketing Strategist

4 days ago

Irvine, California, United States PSQ Productions Full time
Job Overview

PSQ Productions seeks an experienced Director of Event Marketing Strategist to lead strategic marketing initiatives across our event and venue portfolio.

The ideal candidate will bring a strong background in event and venue marketing, social media, content creation, and paid advertising, with expertise in CRM management, cross-promotional efforts, and promotions development.

This role involves creating innovative strategies to increase brand visibility, drive ticket sales, and enhance the customer experience. Collaboration with internal teams, partners, and influencers is essential, as is a proactive approach to staying informed on industry trends.

Key Responsibilities
  • Social Media Strategy and Content Management:
  • Develop and maintain a strategic social media calendar for organic, branded, and paid content.
  • Engage actively with audiences across multiple platforms, leveraging real-time trends.
  • Curate the voice and presence of all social media channels to reflect brand values and event themes.
  • Create and oversee real-time content, ensuring alignment with brand messaging.
  • Paid Digital Advertising and Campaigns:
  • Strategize, execute, and analyze digital ad campaigns across various platforms (Google Ads, Meta).
  • Drive revenue through targeted ads for brand awareness, ticket sales, and merchandise.
  • Collaborate with internal teams to optimize campaign performance and report on key metrics.
  • Influencer and Partner Collaborations:
  • Identify and manage influencer partnerships in collaboration with the PR team.
  • Support and manage relationships with venues, sponsors, and cross-promotional partners.
  • Develop and deliver marketing content that aligns with partner objectives and sponsorship goals.
  • CRM and Survey Management:
  • Build and enhance CRM systems for guest insights, loyalty programs, and purchase history tracking.
  • Schedule and manage guest and partner surveys, collecting insights to inform future strategies.
  • Regularly update customer data, ensuring integration with Google Analytics for seamless reporting.
  • Marketing Activations and Brand Development:
  • Lead development and execution of on-site marketing activations and street team programs.
  • Oversee branding initiatives, including the creation of Style Guides for brand consistency.
  • Coordinate with the team for promotional activities, cross-marketing, and brand-building campaigns.
  • Event Coordination and Onsite Content Generation:
  • Direct the onsite marketing strategy during events, coordinating real-time social media content.
  • Collaborate with photographers, videographers, and creative teams to capture key event moments.
  • Lead live streaming efforts, social postings, and customer engagement during events.
  • Copywriting and Proofing:
  • Ensure all marketing materials are proofread, well-written, and brand-aligned.
  • Develop high-quality copy for ads, emails, event signage, and digital assets.
  • Sponsorships and Promotions:
  • Manage sponsorship deliverables, agreements, insurance, and payments.
  • Develop and implement marketing promotions that drive engagement and ticket sales.
  • Serve as the main liaison for sponsors, ensuring timely and accurate fulfillment of agreements.
  • Promotions Development and Management:
  • Create and execute promotional strategies for events, ticket sales, and venue awareness.
  • Develop seasonal and event-specific promotions in collaboration with cross-departmental teams.
  • Analyze the effectiveness of promotions and adjust strategies to maximize engagement and revenue.
  • Event Signage and Onsite Management:
  • Oversee the design, production, and placement of event signage, coordinating with the operations team.
  • Ensure signage and branding at events enhance visibility and guest experience.
  • Customer Support and Post-Event Reporting:
  • Respond to customer inquiries professionally within a 24-hour period.
  • Develop and present detailed post-event reports within two weeks, evaluating key successes and areas for improvement.
  • Cross-Department Collaboration and Leadership:
  • Facilitate cross-department planning meetings, fostering collaboration and creative ideation.
  • Provide regular updates and manage tasks through project management software (e.g., Asana, Slack).
  • Lead email and ad campaign processes, from planning to execution and analytics.
  • Industry Engagement:
  • Stay informed on industry trends by attending events, webinars, and professional development courses.
  • Bring innovative ideas and best practices to improve the marketing strategy and execution.
Salary

$85,000 - $110,000

Requirements
  • Minimum of 5 years of experience in event marketing, with a successful track record in campaign management, brand development, and customer engagement related to promoting and selling event tickets.
  • Proficient in CRM systems and familiar with marketing analytics.
  • Strong leadership, project management, and collaborative skills.

  • Global Marketing Strategist

    2 days ago

    Irvine, California, United States TP-Link Systems Inc. Full time

    Director of Marketing, MarcomWe are seeking a highly skilled Global Marketing Strategist to join our team at TP-Link Systems Inc. as the Director of Marketing, Marcom.About the Role:The successful candidate will be responsible for developing and executing comprehensive global marketing communication plans that align with business objectives and brand goals....

  • Marketing and Fund Development Strategist

    5 days ago

    Irvine, California, United States Girl Scouts of Orange County Full time

    We are seeking a highly skilled Marketing and Fund Development Strategist to join our team at Girl Scouts of Orange County. This is an exciting opportunity to leverage your expertise in marketing, branding, and fundraising to drive growth and financial sustainability for our organization.The estimated salary for this role is $120,000 - $180,000 per year,...

  • Solar Marketing Strategist

    7 days ago

    Irvine, California, United States IMPERIAL STAR SOLAR Full time

    Imperial Star Solar is seeking a skilled Solar Marketing Strategist to join our team in Irvine, CA.About the Role:We are looking for a dedicated and innovative marketing professional to drive our brand's growth and visibility in the US market. As a Solar Marketing Strategist, you will be responsible for developing and executing effective marketing strategies...

  • Digital Growth Marketing Strategist

    7 days ago

    Irvine, California, United States Invitro Capital Full time

    Drive Customer Acquisition and Revenue GrowthWe are seeking a seasoned Digital Growth Marketing Strategist to lead our customer acquisition efforts and drive revenue growth across our portfolio companies.

  • Sales Performance Marketing Director

    5 days ago

    Irvine, California, United States Directive Consulting Full time

    At Directive Consulting, we're expanding our team with a highly experienced Sales Performance Marketing Director.This exciting opportunity comes with an estimated salary range of $120,000 - $180,000 per year, depending on experience and qualifications.The ideal candidate will have 5+ years of experience in Account Executive roles, with a strong background in...

  • Digital Marketing Strategist

    6 days ago

    Irvine, California, United States Essex Property Trust Full time

    About Essex Property TrustAt Essex Property Trust, we are a purpose-driven company dedicated to providing great communities in which to live, work and invest. We pride ourselves on promoting an internal culture of growth and opportunity by engaging, enabling, and empowering our teams.SalaryThe estimated salary for this position is $110,000 - $132,000 per...

  • Marketing Innovations Director

    3 weeks ago

    Irvine, California, United States RACER MEDIA & MARKETING INC Full time

    RACER MEDIA & MARKETING INC is seeking a creative and resourceful Marketing Manager to develop innovative marketing plans, work with sales teams, and create compelling proposals.Key ResponsibilitiesProposal Development: Collaborate with sales teams to determine marketing solutions for clients. Write and design sales proposals that convey proposed solutions...

  • Digital Marketing Strategist

    6 days ago

    Irvine, California, United States Nihon Kohden Full time

    About the RoleWe are seeking a highly skilled Digital Marketing Strategist to lead our digital marketing efforts in the medical device industry.Key Responsibilities:Develop and execute comprehensive digital marketing strategies to drive business growth and brand awarenessManage and maintain all digital channels, including social media, websites, SEO, SEM,...

  • Chief Marketing Officer

    6 days ago

    Irvine, California, United States PSq Productions Full time

    Event Marketing DirectorWe are seeking an experienced Event Marketing Director to lead our marketing efforts across our event and venue portfolio. As a key member of our team, you will be responsible for developing and executing innovative strategies to increase brand visibility, drive ticket sales, and enhance the customer experience.Key...

  • Senior Content Strategist for Turion Space

    2 days ago

    Irvine, California, United States Turion Space Full time

    Turion Space Job OpportunityWe are seeking a skilled Senior Content Strategist to join our team at Turion Space, a leading innovator in the aerospace industry.About the Role:This is an exciting opportunity to work on creating compelling content that captures the essence of our mission and values. As a Senior Content Strategist, you will be responsible for...

  • Marketing Director

    7 days ago

    Irvine, California, United States USIM Full time

    Job Description**Overview of USIM**USIM is a dynamic and innovative media agency specializing in delivering cutting-edge marketing and advertising solutions across multiple channels. We work with a diverse range of clients, from emerging startups to established brands, helping them amplify their presence, grow their audiences, and achieve their marketing...

  • Content Strategist

    2 days ago

    Irvine, California, United States Turion Space Full time

    Job Title: Content Strategist - Aerospace and Space TechnologyAbout the Role:We are seeking a highly skilled Content Strategist to join our team at Turion Space. This role involves crafting compelling content that captures the essence of our mission and values.Key Responsibilities:Develop high-quality, engaging content for various platforms, including...

  • Lead LinkedIn Strategist, Growth Marketing Expert

    7 days ago

    Irvine, California, United States Directive Consulting Full time

    Unlock B2B Success with Directive ConsultingWe're seeking a seasoned Senior Paid Social Strategist to drive growth and innovation for our clients. As a key member of our LinkedIn media team, you'll leverage your expertise in paid social advertising to develop and execute high-performing strategies that deliver exceptional results.About the RoleThis is an...

  • Digital Advertising Strategist

    7 days ago

    Irvine, California, United States Life Line Screening Full time

    Job Title: Digital Advertising StrategistAbout the Role:We are seeking a highly skilled and innovative Digital Advertising Strategist to lead our paid online advertising efforts. This individual will be responsible for managing our Online Advertising team to drive growth in revenue and sales through customer appointment bookings in an optimized and...

  • Chief Marketing Strategist

    6 days ago

    Irvine, California, United States Girl Scouts of Orange County Full time

    Marketing and Fund Development LeaderWe are Girl Scouts of Orange County, a leading organization empowering nearly 15,000 girls and 9,000 volunteers to change the world.This role is a strategic leader responsible for overseeing marketing, branding, and fundraising efforts. The ideal candidate will create and execute comprehensive strategies enhancing public...

  • Product Development Strategist

    1 week ago

    Irvine, California, United States Kia Motors America Full time

    Kia Motors America is creating award-winning products that redefine value in the automotive industry.A key role in our success lies in our collaborative and innovative culture, where we challenge the status quo and foster a culture of learning and opportunity.We offer competitive benefits including premium medical, dental, and vision coverage for you and...

  • Professional Sales Strategist

    2 days ago

    Irvine, California, United States SEB Professional Full time

    Role OverviewWe are seeking a skilled Professional Sales Strategist to join our team at SEB Professional North America. The ideal candidate will be responsible for capturing market share and driving sales growth for our Schaerer, WMF, and Curtis products.This is a full-time exempt position that requires frequent travel to visit customer locations. The...

  • Strategic Marketing Director

    2 days ago

    Irvine, California, United States Blizzard Entertainment Full time

    Marketing Leadership at Blizzard EntertainmentWe are seeking an experienced marketing director to lead our team and drive growth for our innovative new title.About the RoleThis is a leadership position that requires strategic thinking, creative vision, and business acumen. As the director of marketing, you will be responsible for developing and executing a...

  • Marketing Operations Director

    4 days ago

    Irvine, California, United States PriceSpider Full time

    Established in the US, PriceSpider is a renowned company dedicated to revitalizing the buyer's journey and fostering meaningful connections between brands and consumers. With a strong commitment to inclusivity and diversity, we welcome talent from diverse backgrounds to join our global team.The estimated salary for this role is $92,250 USD per annum, based...

  • Senior Toxin Development Strategist

    6 days ago

    Irvine, California, United States AbbVie Full time

    Job OverviewA competitive salary of $150,000 - $180,000 per year is offered for this challenging role at AbbVie.About UsAt AbbVie, we are committed to discovering and delivering innovative medicines and solutions that solve serious health issues. Our mission is to have a remarkable impact on people's lives across several key therapeutic areas – immunology,...