Digital Advertising Strategist

6 days ago


Irvine, California, United States Life Line Screening Full time
Job Title: Digital Advertising Strategist

About the Role:
We are seeking a highly skilled and innovative Digital Advertising Strategist to lead our paid online advertising efforts. This individual will be responsible for managing our Online Advertising team to drive growth in revenue and sales through customer appointment bookings in an optimized and cost-effective manner.

Key Responsibilities:
  • Develop and execute comprehensive online advertising strategies that align with Life Line Screening's growth goals and mission.
  • Lead, mentor, and grow a team of digital marketing professionals, ensuring effective collaboration and continuous improvement.
  • Oversee national campaigns across Meta, Twitter, TikTok, and Google AdWords, YouTube, & more ensuring they are creative, innovative, and optimized for performance. Landing page design and creative understanding included.
  • Utilize reporting and analytics tools to monitor campaign performance, optimize for conversion, and provide actionable insights.
  • Continuously explore new advertising methods, platforms, and creative approaches to keep Life Line Screening at the forefront of online advertising.

Requirements:
  • Passion and belief in Preventive Cardiovascular Screenings to support health and longevity.
  • Collaborative leader with creativity and integrity proven in the workforce.
  • Minimum of 5 years of experience in managing large-scale online advertising campaigns and a Team.
  • Extensive experience with Meta, Twitter, TikTok, YouTube, AdWords, and Bing advertising platforms.
  • Proven track record of managing and leading teams, as well as growing revenue in the ad platforms.

What We Offer:
  • A competitive estimated salary of $120,000 per year.
  • The opportunity to work with a leading company in the preventive healthcare industry.
  • A collaborative and dynamic work environment.


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