Digital Marketing Strategist

6 days ago


Irvine, California, United States Nihon Kohden Full time
About the Role

We are seeking a highly skilled Digital Marketing Strategist to lead our digital marketing efforts in the medical device industry.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to drive business growth and brand awareness
  • Manage and maintain all digital channels, including social media, websites, SEO, SEM, and email marketing
  • Analyze web traffic metrics and suggest solutions to boost web performance
  • Monitor and report on corporate and product-focused mentions and industry trends
  • Research products, services, and current strategies to identify new opportunities
  • Collaborate with cross-functional teams to optimize customer experience and ensure Nihon Kohden brand consistency
Requirements:
  • Bachelor's degree in marketing, digital marketing, or related discipline
  • 5+ years of experience in the medical device industry or relevant field
  • 3+ years of marketing experience
  • Advanced proficiency with desktop publishing tools, digital media formats, and HTML
  • Proficiency in Google Ads and other digital advertising methods
  • Experience using Salesforce, Google Analytics (G4 preferred), and social management tools like Hootsuite
Estimated Salary Range:$57,000 - $92,000Benefits:

Nihon Kohden offers a competitive salary and benefits package, including access to cutting-edge technology and opportunities for professional growth and development.

About Nihon Kohden America

Nihon Kohden America is a leading provider of healthcare technology solutions. Our mission is to deliver innovative solutions that improve patient outcomes and enhance the quality of life.



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