Digital Marketing Strategist
4 weeks ago
The Maybourne Beverly Hills Hotel is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for executing all marketing initiatives and managing multiple platforms, including CRM, PR, and social media.
You will work closely with our Director of Marketing to develop and implement comprehensive digital marketing strategies that drive revenue and occupancy goals. Your expertise in digital marketing will be essential in creating engaging content, managing digital spend, and analyzing data to inform future marketing initiatives.
We are looking for a self-motivated and entrepreneurial individual who is passionate about digital marketing and has a strong understanding of luxury hospitality brands. If you are a creative and strategic thinker with excellent communication skills, we encourage you to apply for this exciting opportunity.
Key Responsibilities- Develop and execute comprehensive digital marketing strategies to drive revenue and occupancy goals
- Manage multiple platforms, including CRM, PR, and social media
- Collaborate with the Director of Marketing to develop and implement marketing initiatives
- Analyze data to inform future marketing initiatives
- Manage digital spend and ensure visibility and final approval is provided by the Director of Marketing
- Assist in the creation of sales presentations and provide input into the overall marketing plan and budgets
- Represent the hotel in the community and industry organizations and events
- Bachelor's Degree or equivalent required
- Minimum three (3) years in marketing position, preferably with experience working with luxury hospitality brands and digital marketing
- Systems experience required, including Microsoft Office, Photoshop/Adobe Acrobat, and basic HTML coding
- Direct marketing strategy development and budget creation and management a plus
- Strong oral and written communication skills and hotel and competitive market knowledge
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