Director of Business Development and Advertising Strategy

6 hours ago


New York, New York, United States The Trade Desk Full time
About The Trade Desk

The Trade Desk is revolutionizing the way global brands and their agencies advertise to audiences worldwide. Our media buying platform empowers brands to deliver a more insightful and relevant ad experience for consumers, setting a new standard for global reach, accuracy, and transparency.

Job Summary

We are seeking a commercially savvy and strong seller to nurture key client relationships and drive net new revenue streams across our client's portfolio. As a Director of Business Development and Advertising Strategy, you will take ownership of representing some of our most strategic relationships with The Trade Desk's largest clients in the financial services category.

Key Responsibilities
  • Develop and execute strategies to support clients' advertising efforts, ensuring alignment with their overarching business goals and regulatory requirements.
  • Own relationships with major advertising clients across various teams, including programmatic, media & insights, and key stakeholders at the line of business level.
  • Provide thought leadership in shaping the media buying strategies of our clients, by aligning The Trade Desk's programmatic advertising technology with their marketing objectives.
  • Partner closely with other client-facing teams to deliver on client objectives.
  • Work to understand our clients' evolving needs and identify ways The Trade Desk's platform can enhance their ad buying efficiency and precision.
  • Take lead in building proactive recommendations for channel expansion efforts, as well as work strategically with team members to open new lines of business and markets.
  • Contribute to partnership planning and road-map discussions based on client needs with senior leadership at the brand.
  • Collaborate across internal stakeholders to bring to life new inventory, data partnerships, measurement, and custom solutions opportunities for our client's business.
  • Partner with marketing to showcase clients' work on stage at industry events, or in The Trade Desk's editorial opportunities.
  • Present in client business reviews and planning/hosting events with key clients, and their teams.
  • Build lasting internal connections across The Trade Desk to ensure comprehensive client support and seamless cross-functional collaboration.
Requirements
  • We are looking for a commercially savvy, strong seller, to nurture key client relationships, and drive net new revenue streams across our client's portfolio.
  • You'll need a proven track record of delivering results, building relationships, and collaborating with other teams as you'll be working with some of The Trade Desk's largest and most strategic clients.
  • A consultative seller with experience at a DSP, or other online advertising role, with a proven track record of exceeding revenue expectations.
  • Experience cultivating strong client relationships at brands and/or agencies.
  • A team player with strong communication and organization skills. Strategic thinker and problem solver.
  • Passion for owning a room, closing deals with their teammates.
  • Familiarity with salesforce, CLM, a plus- and ability to working cross-functionally with Legal, Product, Marketing, Inventory stakeholders.
  • Experience working with / for a financial services client in the online advertising space.
What We Offer

The Trade Desk offers a competitive benefits package, including comprehensive healthcare, retirement benefits, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time, vacation time, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk's Employee Stock Purchase Plan.



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