Marketing Strategist
3 weeks ago
Job Title: Marketing Strategist - Lifecycle Management
Job Summary:
We are seeking a highly skilled Marketing Strategist to join our team at Sambazon Inc. As a Marketing Strategist - Lifecycle Management, you will be responsible for developing and executing marketing strategies that maximize consumer engagement, satisfaction, and revenue throughout the entire consumer journey.
Key Responsibilities:
- Develop and execute email marketing campaigns, including promotional campaigns, newsletters, and triggered messages.
- Develop and execute SMS campaigns to engage customers across multiple channels.
- Monitor and analyze campaign performance to optimize results and ROI.
- Collaborate with cross-functional teams, including product, creative, and web, to develop and execute integrated marketing campaigns.
- Develop and maintain a testing and experimentation framework to continuously improve campaign performance and customer experience.
Requirements:
- Bachelor's degree in marketing, communications, or journalism.
- 5+ years of experience in lifecycle marketing or related field.
- Demonstrated experience with customer support tools, email service providers, loyalty program management, and customer data platforms.
- Strong understanding of customer behavior and segmentation.
- Strong analytical skills and ability to use data to inform decisions.
What We Offer:
At Sambazon Inc, we offer a dynamic and innovative work environment, competitive salary, and opportunities for professional growth and development.
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