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E-Commerce Personalization Lead
2 months ago
As the E-Commerce Personalization Lead at Mastercard's Dynamic Yield, you will spearhead the development of tailored programs for our enterprise clientele. Your primary responsibility will be to scrutinize e-commerce analytics from diverse sources, derive significant insights, and formulate effective personalization strategies grounded in that data. You will work in close partnership with E-Commerce specialists and executives to enhance these strategies and illustrate the value they deliver to our clients. Your role will encompass constructing and evaluating reports, offering strategic advice, and nurturing cross-departmental collaboration to stimulate business growth for our clients.
Key Responsibilities:
- Conduct intricate quantitative analyses to convert eCommerce data into implementable personalization strategies utilizing tools such as Google Analytics, Omniture, and Tableau.
- Guide cross-functional teams to carry out projects in accordance with the strategic framework.
- Evaluate and track progress against the strategic plan, reporting on the success of the program.
- Advocate for personalization and assist clients in embracing advanced strategies.
- Investigate innovative methods to leverage Dynamic Yield's technology for crafting personalized customer experiences across various industry sectors.
- Serve as the primary expert in personalization strategy when engaging with prominent clients and partners.
- At least 3 years of consulting experience concentrating on UX enhancement in eCommerce, media, or financial sectors.
- Bachelor's Degree required (MBA preferred).
- Proven expertise in campaign management, execution, and reporting.
- Strong analytical, problem-solving, and quantitative abilities.
- Commitment to continuous learning and development in a dynamic business landscape.
- Exceptional communication and presentation skills.
- Genuine interest in digital technology.
- Experience or familiarity with e-commerce technology is a plus.
About Mastercard:
Mastercard is a global technology organization committed to promoting an inclusive, digital economy that empowers individuals and businesses globally through secure, intelligent, and accessible transactions. Our core values, including our decency quotient (DQ), shape our culture and interactions both internally and externally. With a presence in over 210 countries and territories, we are dedicated to fostering a sustainable world filled with endless opportunities.
Join Our Diverse Team:
Mastercard is an equal opportunity employer that values diversity and inclusivity. We welcome applicants from all backgrounds and do not discriminate based on gender, sexual orientation, race, disability, or veteran status. If you require accommodations during the application process, please reach out to us. We offer competitive compensation packages, comprehensive benefits, and a supportive work environment that encourages growth and development. Become a part of our team and help shape the future of the digital economy with us.
