Business Development Specialist
4 weeks ago
The Business Development - Community Relations professional at Crossroads Hospice & Palliative Care is a dedicated individual who embodies a passion for making a difference in the lives of patients and their families. They are the driving force behind our hospice team, forging connections with healthcare professionals, facilities, and organizations to ensure every patient receives the care they deserve.
At Crossroads, compassion is not just a goal; it's our guiding principle. We refuse to reduce it to a mere transaction. Our organization operates on the belief that compassionate teamwork is the cornerstone of our success. We believe it's worth every effort because no one should face the end of life alone.
Responsibilities- Responsible for the profitable marketing of hospice services to Third Party Payers, Managed Care Companies, Physicians, Hospitals, Nursing Homes, and Medical Institutions.
- Meet or exceed the profitable growth of referrals and increase length of stay.
- Coordinate and market all hospice contracts, monitoring progress and collecting relevant data.
- Work with the Executive Director to identify and qualify potential new services to meet customer needs.
- Develop and implement annual marketing plans.
- Keep a record of all existing customers, tracking trends, markets, and demographics.
- Analyze referral data, trends, and adjust marketing efforts accordingly.
- Follow up on all marketing efforts and inform the Executive Director of the status of activities.
- Bachelor's degree in marketing or equivalent experience in sales and marketing in the service industry.
- One to three years of sales and marketing experience, preferably in-home care or hospice.
- Ability to travel.
- Reliable vehicle/transportation, valid driver's license, required automobile insurance, and the ability to safely and independently operate said vehicle.
- Be part of a team that values compassion, growth, and making a difference in the community.
- Health, Dental, Vision, 401k, PTO.
- Continuing Education reimbursement for full-time employees.
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