Senior Email Marketing Specialist

2 weeks ago


Paoli, Pennsylvania, United States Turn5 Full time
About the Role

Turn5, a leading e-commerce retailer, is seeking a highly skilled Senior Email Marketing Specialist to join our marketing team. As a key member of our team, you will be responsible for developing and executing a comprehensive email marketing strategy that drives customer engagement and revenue growth.

Key Responsibilities
  • Email Marketing Strategy: Develop and implement a strategic email marketing plan that aligns with Turn5's business objectives.
  • Content Creation: Collaborate with the creative team to design and develop high-quality email content that resonates with our customers.
  • Automation and Personalization: Design and implement automated email workflows and personalization strategies to enhance customer experience and drive conversions.
  • Performance Analysis: Monitor and analyze email campaign performance, providing data-driven insights to inform future marketing strategies.
  • Team Collaboration: Work closely with cross-functional teams, including creative, product, and customer service, to ensure seamless execution of email marketing campaigns.
Requirements
  • Education: Bachelor's degree in marketing, communications, or business.
  • Experience: 4-6 years of e-commerce marketing experience, with a focus on email marketing.
  • Skills: Strong working knowledge of email service providers, Microsoft Office, and marketing automation tools.


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