Marketing Data Insights Specialist

6 days ago

Longmont, Colorado, United States Resource Label Group LLC Full time
Job Title: Marketing Data Analyst

Overview:

At StickerGiant, we're an eCommerce business that provides custom stickers and labels to enable our customers to tell their story. Our mission is to offer the fastest delivery, excellent customer service, and the highest quality product within the industry. We're guided by our values: Customer Focus, Growth Mindset, Trust, and Accountability. We value and embrace the diversity of identities, experiences, thoughts, needs, and approaches. We communicate frequently and transparently, which allows our employees to see, experience, and take ownership of our shared success together.

Job Summary:

We're looking for a Marketing Data Analyst to partner with marketers across the organization to dig into strategic questions and offer insights to help drive the prioritization and outcomes of the team's efforts. As a key member of our performance marketing team, you'll work with data to turn insights into business decisions that enable our strategic initiatives.

Key Responsibilities:
  • Develop insights through analysis, synthesizing, and providing clear communication of analysis through written and verbal mediums
  • Understand data available throughout the organization and leverage it to build insightful dashboards that lead to business decisions
  • Support key stakeholders by maintaining reports and dashboards that provide a clear view of overall business performance, specific campaign effectiveness, and overall return on spend
  • Support forecasting & planning activities on a quarterly and annual basis
  • Serve as a growth partner by engaging with marketers to co-develop, measure, and optimize customer acquisition efforts
  • Executional excellence on day-to-day responsibilities, understanding the marketing funnel, performance benchmarks, and helping the team identify over/underperforming areas
Requirements:
  • Bachelor's degree in Business, Economics, Finance, Marketing, or related field required
  • 2+ years experience required in a B2B/B2C eCommerce organization working with marketing, finance, and technical teams
  • 2+ years experience working with core mar-tech products: Google suite, Meta, etc.
  • Ability to partner with stakeholders to formulate program KPIs and solutions to track them
  • Ability to craft influential presentations to summarize findings and offer recommendations
  • Ability to partner with all levels of the organization
Benefits & Perks:
  • Flexible PTO
  • Excellent Health, dental, vision offered at reduced rates. Options for PPO or High Deductible for health coverage
  • High-deductible health plan enrollees will receive an annual company contribution towards your HSA
  • Life insurance and short-term disability insurance covered at 100%
  • Voluntary benefits include accident & critical illness, long-term disability, identity theft insurance
  • Employee Assistance Program
  • Paid Leave: Paid parental leave for employees who qualify for FMLA
  • 401(k): StickerGiant contributes 5% as follows: a guaranteed 3% contribution + additional match up to 2% of your contribution
  • Professional Development: We provide opportunities for attending conferences, obtaining and/or renewing certifications, and participating in workshops and will tailor-make your career development plan with you

We care a great deal about creating an environment where all Giants can bring their whole selves to work and to provide all candidates with an equitable, inclusive and accessible recruitment process in alignment with our values. At StickerGiant, we provide Equal Employment Opportunity (EEO) to all persons regardless of age, race, national origin, citizenship status, political opinion, social group, ethnic origin, marital status, union affiliation, union sympathy, physical or mental disability, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. If you prefer accommodation during the recruiting process, or you have feedback about your candidate experience at StickerGiant, please contact the People+Culture team.

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