Digital Advertising Specialist

3 weeks ago


Spokane, Washington, United States Path of Hope Rescue Full time
About the Job

We are seeking a skilled Digital Advertising Specialist to support our Rescue's digital marketing efforts.

In this role, you will be responsible for creating, managing, and optimizing display ad campaigns across various platforms to increase awareness, drive website traffic, and promote our adoptable dogs.

You will collaborate with the marketing team to ensure that ad strategies align with overall goals, and you will analyze performance data to adjust and improve campaign effectiveness.

This role requires a strong understanding of digital advertising best practices, creative problem-solving, and the ability to work independently while meeting deadlines.

Responsibilities:
  • Develop and execute display ad campaigns.
  • Monitor and optimize ad performance.
  • Collaborate with the marketing team to align ad strategies with organizational goals.
  • Generate reports and provide insights for ad performance improvement.
Expectations:
  • Strong knowledge of display ad platforms and digital marketing.
  • Ability to work independently and meet deadlines.
  • 5 hours of remote work per week.
  • Communicate regularly with the marketing team on progress and performance.
About Path of Hope Rescue

We are a 100% foster-based rescue dedicated to decreasing the euthanasia rate of high-risk dogs in the southern United States by transporting pregnant dogs and puppies to the Pacific Northwest to find adoptive homes.

We are driven by a shared passion to make sure every dog who isn't being loved finds their way to a family.



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