Senior Director of Consumer Marketing
6 days ago
We are seeking a highly experienced Senior Director of Consumer Marketing to lead our consumer marketing strategy and drive commercial success for Nuplazid. As a key member of our team, you will be responsible for developing and implementing innovative marketing plans, leading cross-functional teams, and driving business growth.
Key Responsibilities- Develop and execute a comprehensive consumer marketing strategy to drive awareness, engagement, and activation for Nuplazid
- Lead the development of creative assets, including video, digital, social, and print content
- Collaborate with internal stakeholders to refine and expand our digital, social, and mobile marketing plans
- Develop and track metrics to measure media mix, consumer engagement, and promotional effectiveness
- Build and maintain relationships with key partners, including corporate affairs, advocacy, and healthcare professional marketing
- Lead market research plans to generate insights and drive plan and creative optimization
- Identify and develop key opinion leaders and influencers to support our marketing efforts
- Bachelor's degree in marketing, healthcare, or business administration, with a minimum of 12 years of experience in the pharmaceutical or biotech industry
- Proven track record of success in leading consumer marketing teams and driving business growth
- Strong leadership and collaboration skills, with the ability to work effectively with cross-functional teams
- Excellent communication and project management skills, with the ability to prioritize multiple projects and deadlines
- Competitive base salary and bonus structure
- Equity awards and stock options
- Comprehensive benefits package, including medical, dental, and vision insurance
- 401(k) plan with a fully vested company match
- Employee stock purchase plan
- Generous paid time off and holidays
We are an equal opportunity employer and welcome applications from diverse candidates. If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation. Please contact us at reasonablenessaccommodation@acadiapharmaceuticals.com to request an accommodation.
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