Director of Marketing and Brand Management

18 hours ago


Tate GA USA, United States Carestream Dental LLC Full time
Job Title: Director of Marketing, Americas Region

Carestream Dental LLC is seeking a highly skilled and experienced Director of Marketing to lead our marketing efforts in the Americas region. As a key member of our Imaging division, you will be responsible for developing and executing strategic marketing plans to drive brand awareness, lead generation, and revenue growth.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies to increase brand awareness and consideration in the Americas region.
  • Lead the development of integrated marketing campaigns across digital, social, PR, media, and commercial channels.
  • Manage the brand/product portfolio to strengthen brand identity and deliver a compelling value proposition for each Carestream Dental solution set.
  • Collaborate with cross-functional teams to align resources and create strong regional product launch strategies and GTM planning.
  • Lead and mentor a team of marketing professionals to foster a culture of collaboration, creativity, and results delivery.
Requirements:
  • 10+ years of relevant work and marketing experience, with at least 5 years of management experience.
  • Proven track record of creating marketing strategies, plans, campaigns, and other marketing initiatives.
  • Expertise in project management, innovation, and driving downstream commercialization and planning.
  • Brand management and building experience, with a focus on developing a consistent voice and style.
  • Strong overall management and leadership skills, with the ability to use data to inform decisions.
What We Offer:
  • Remote, full-time opportunity with a competitive salary and benefits package.
  • Opportunity to work with a leading digital solutions company in the dental industry.
  • Collaborative and dynamic work environment with a team of experienced professionals.


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