Sales and Marketing Director

2 weeks ago


Reston, Virginia, United States Melroc Group Full time

Job Title: Sales and Marketing Manager

About the Role

We are seeking a highly motivated and experienced Sales and Marketing Manager to join our team at Melroc Group. As a key member of our organization, you will be responsible for developing and executing our sales and marketing strategy to drive business growth and revenue.

Key Responsibilities

  • Contribute to the preparation of marketing plans and schedules
  • Assist with the marketing updates and performance reporting to the Leadership Team
  • Develop the digital strategy and be responsible for the deployment of those strategies
  • Run the social media campaigns across key channels. Analyze and continually improve to optimize engagement
  • Develop new marketing programs for expanded awareness, customer acquisition and engagement program
  • Create and communicate regular internal marketing updates to inform of all upcoming activity, actions required as well as performance and insights
  • Manage in house content for specific promotions
  • Create and action advertisements for digital channels
  • Maintain the marketing activity calendar up to date and ensure the calendar is an accurate historical record of actioned activities for future reference
  • Manage the activities of the marketing team: Delegate and brief staff on tasks and projects, provide constructive feedback and manage staff work load effectively
  • Attend all marketing meetings, and other meetings relevant to the marketing activity

Requirements

  • A Marketing/Business degree (or equivalent qualification)
  • A sound knowledge of strategic marketing principles and practices
  • The ability to think strategically and then implement to deliver that
  • Excellent writing skills and the ability to vary style by media and audience: i.e. blogs, editorial, advertising copy as well as business report writing
  • A passion and understanding for digital and social media
  • The ability to lead a team
  • 1-3 years of experience in driving sales revenue through an ecommerce platform

What We Offer

We offer a dynamic and supportive work environment, opportunities for professional growth and development, and a competitive salary and benefits package.


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