Marketing Director for Consumer Engagement
2 days ago
Job Title: Marketing Director for Consumer Engagement
">About Sambazon Inc.
">Sambazon Inc. is a dynamic company seeking a talented Marketing Director for Consumer Engagement to join our team in San Clemente. This role offers a unique opportunity to develop and execute marketing strategies that maximize consumer engagement, satisfaction, and revenue throughout the entire consumer journey.
">Estimated Salary: $120,000 - $150,000 per year, depending on experience
">Key Responsibilities:
">- ">
- Develop and execute email marketing campaigns, including promotional campaigns, newsletters, and triggered messages, using major email service providers and analytics tools.">
- Design an integrated strategy for Lifecycle Management Channels (Email, SMS, Loyalty Program) using customer data platforms like Klaviyo and loyalty program management software such as Annex Cloud.">
- Collaborate with cross-functional teams, including product, creative, and web, to develop and execute integrated marketing campaigns.">
- Monitor and analyze campaign performance to optimize results and ROI, using tools like ASANA or similar project management tools.">
- Lead all aspects of the monitoring and evaluation of comments, ratings, and reviews, measuring activity and analyzing traffic patterns, activity levels, and social media message reception.">
Requirements:
">- ">
- Bachelor's degree in marketing, communications, or journalism.">
- 5+ years of experience in lifecycle marketing or related field, with demonstrated experience in customer support tools, email marketing, loyalty program management, customer data platforms, SMS marketing, and project management.">
- Strong understanding of customer behavior and segmentation, strong analytical skills, and ability to use data to inform decisions.">
- Self-starter with creative problem-solving skills, strong collaboration and project management skills, and a strong willingness to innovate.">
Why Join Sambazon Inc.
">We offer a dynamic work environment, opportunities for growth and development, and a chance to be part of a innovative and fast-paced industry. If you are a motivated and experienced marketing professional looking for a new challenge, we encourage you to apply.
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