Integrated Marketing Leadership Role
3 days ago
Lambda Legal, a national advocacy organization, seeks an experienced Director of Integrated Marketing to lead the development and execution of comprehensive marketing strategies. As a key member of the senior leadership team, you will be responsible for building Lambda Legal's brand awareness, attracting new constituents, and driving revenue.
The ideal candidate will have 7+ years of marketing experience with a proven track record in brand-building and progressive leadership experience. Previous success in developing and implementing comprehensive marketing strategies and campaigns that align with an organization's mission and drive engagement and revenue is essential.
We offer a competitive salary range of $110,000 - $140,000, depending on experience, as well as a comprehensive benefits package, including medical, dental, and vision insurance, 403(b) retirement plan, and paid time off.
Key Responsibilities
- Develop comprehensive marketing strategy in collaboration with National Director of Development and Marketing.
- Lead the execution of various efforts to increase Lambda Legal's visibility, impact, and engagement within existing and target communities.
- Ensure the integration of marketing goals, messages, and key performance indicators (KPIs) across all outreach channels.
Requirements
- 7+ years of marketing experience with a proven track record in brand-building and progressive leadership experience.
- Previous success in developing and implementing comprehensive marketing strategies and campaigns that align with an organization's mission and drive engagement and revenue.
- Skilled in crafting compelling narratives and engaging diverse audiences.
- Demonstrated experience in leading digital marketing strategy, with a focus on achieving fundraising goals and expanding brand awareness through targeted campaigns, multi-channel engagement, and data-driven decision-making.
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