International Marketing Analyst
4 weeks ago
Are you passionate about understanding the nuances of New Zealand culture? Do you have a proven track record in digital marketing and a data-driven approach to performance marketing? We're seeking an experienced International Marketing Strategy and Planning Analyst to join our team at Fisher Investments.
The Opportunity:
As an International Marketing Strategy and Planning Analyst, you will be responsible for developing and executing marketing strategies for New Zealand, including campaign planning, performance analysis, and reporting. You will work closely with our in-house marketing agency, fishtank, to support creative and landing page development and testing.
The Day-to-Day:
- Support internal business partners to develop, execute, and report on lead generation campaigns to achieve business goals
- Lead New Zealand's marketing strategy, including campaign development and testing, performance analysis and optimization, content localization, ad creative and landing page development and testing
- Manage operational tasks, such as budgeting and forecasting, reporting, contract routing, and auditing
- Collaborate with our in-house marketing agency to support creative and landing page development and testing in New Zealand
- Support competitor and market research to ensure local social and political trends are incorporated into marketing campaigns, evaluate, and communicate on new opportunities and insights
- Build performance reports based on marketing reporting dashboards and succinctly present to Senior Executive Management on opportunities identified
- Oversee reputational risk by following established P&Ps and compliance requirements for the New Zealand market
- Identify potential process improvements, recommend solutions, and lead the project to implement those solutions to improve results
Your Qualifications:
- 3+ years' experience in digital marketing, preferably in lead generation performance marketing
- University degree or equivalent combination of education/experience
- Data-driven approach to performance marketing
- Local knowledge of New Zealand
Compensation:
- $75,000 - $100,000 base salary per year in the state of WA - New hires should expect to start at the lower end of the range depending on experience
- Eligible for a discretionary bonus based on firm and individual performance
Why Fisher Investments:
We work for a bigger purpose: bettering the investment universe. We take great pride in our inclusive culture, our learning and development framework customized for every employee, and our Great Place to Work Certification. It's the people that make the Fisher purpose possible, and we invest in them by offering exceptional benefits like:
- 100% paid medical, dental, and vision premiums for you and your qualifying dependents
- A 50% 401(k) match, up to the IRS maximum
- 20 days of PTO, plus 10 paid holidays
- Family Support programs including 8 week Paid Primary Caregiver Leave, fertility, family forming, and hormonal health assistance and back-up child, adult, and elder care
- $10,000 fertility, hormonal health, and family-forming benefit
FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER
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