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Lead Generation Specialist

2 months ago

San Antonio, Texas, United States Evidence in Motion Full time
Overview

Clinical Education Administrative Coordinator with a Focus on Lead Development

Job Summary:

The Clinical Education Administrative Coordinator plays a pivotal role in Lead Development, aimed at enhancing and guiding initiatives that support the Clinical Education sales teams. This position entails the coordination of diverse channels, crafting strategies to engage potential clients, and ensuring that the volume and quality of leads align with the organization's objectives. The ideal candidate will possess robust analytical abilities, a solid grasp of marketing strategies, and the capability to collaborate effectively across various teams.

Benefits:
  • Generous Paid Time Off - 18 days
  • Paid Holidays - 6 national holidays
  • Comprehensive Health, Dental, and Vision insurance.
  • Sick Leave
  • Unique maternity benefits
  • And much more
Responsibilities

Key Responsibilities:
  • Lead Development Strategy: Assist in the formulation of extensive lead development strategies to attract high-caliber prospects.
  • Data Analysis and Reporting: Support the provision of reports and insights to the sales teams to enhance campaign performance and elevate lead quality.
  • Collaboration: Collaborate closely with sales teams to synchronize lead development efforts with overarching business goals. Facilitate communication between teams to ensure seamless lead transitions.
  • Lead Qualification: Establish and oversee processes for lead qualification to guarantee that only the most promising leads are forwarded to the sales team. Employ tools and methodologies to evaluate lead readiness and potential.
  • Optimization and Continuous Improvement: Regularly assess and refine lead development strategies based on performance metrics and market trends. Identify areas for enhancement and implement modifications to boost lead quality and conversion rates.
Additional Duties and Responsibilities include:
  • Assisting the Manager in preparing agendas, scheduling meetings, documenting relevant notes, and sending follow-up reminders to both EIM and UP teams.
  • Confirming clinical education sites and specialty settings post-contract procurement across all healthcare education disciplines in a timely manner.
  • Ensuring accurate and efficient data entry and management of all clinical sites and personnel within the Clinical Education Management Systems.
Qualifications

Key Qualifications

Education:
  • College Degree or 1-3 years of relevant experience
Required:
  • Action and goal-oriented mindset.
  • Effective and professional communication skills.
  • Agility and ability to learn quickly.
  • Capacity to thrive in a diverse work environment and manage ambiguity.
  • Strong interpersonal skills.
  • Ability to establish and maintain effective working relationships with the clinical education team.
  • Exceptional organizational and detail-oriented skills.
  • Ability to perform effectively under pressure.
  • Proficiency in operating computers and basic office equipment, with a demonstrated ability to learn new software and possess high technical aptitude.
  • Capability to take meeting notes and action items in a fast-paced environment.
  • Proficiency with Microsoft Office, Google Suite, and other productivity-enhancing applications.
  • A helpful, positive, and collaborative attitude.
  • Flexibility and capability to multitask.
  • Self-starter with initiative.