Marketing Strategist

1 week ago


Kansas City, Missouri, United States Miracom Hive Full time
Marketing Specialist Role

As a key member of our team at Miracom Hive, you will be responsible for crafting the narrative around our product and its benefits. This involves collaborating with the product team to educate stakeholders about our features and their value proposition.

Key Responsibilities:

  • Develop and execute a content strategy to articulate the benefits of our products to various audiences.
  • Work closely with the sales team to provide in-depth product knowledge to prospects.
  • Present and communicate the product story both internally and externally.
  • Analyze and optimize the buyer journey to drive product feature adoption and usage.

Requirements:

  • Bachelor's degree or equivalent experience.
  • Proven experience in digital marketing, product marketing, and/or product management.
  • Excellent written and verbal communication skills, with a focus on creating engaging content.
  • Proficiency in content management systems and ability to build product pages, optimize conversion paths, and create dynamic calls-to-action.
  • Collaborative mindset and ability to work across functions and departments.

This role requires a strong understanding of our product and its place in the market. You will be at the forefront of our organization, interacting with teammates and prospects to bring the product to life.


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