Product Director, Travel

4 weeks ago

Nashville, Tennessee, United States Cengage Group Full time

Marketing Role at Cengage Group

We are seeking a skilled Product Marketing Manager to join our team at Cengage Group, a global education technology company serving millions of learners.

As a Product Marketing Manager, you will be responsible for marketing a portfolio of subject areas and products, working closely with product team members, sales, faculty marketing, advocacy marketing, and brand creative services.

Key Responsibilities:

  • Strategize with Product Managers and Sales partners on key targets, opportunities, and competitors.
  • Form relationships with key market influencers and advocates.
  • Tell a compelling product story that engages our sales force, gains new customer markets, and drives revenue.
  • Create and manage customer-facing product information and content for priority products and channels.
  • Analyze your business and align marketing strategies to most important portfolio drivers.
  • Compile analytics for sales and marketing campaigns and share feedback with respective teams.

Requirements:

  • Bachelor's degree or equivalent experience, preferably in Marketing, Business, Sales, or Communications.
  • 3+ years of Marketing or Sales experience.
  • Outstanding presentation skills in person and in a virtual environment.
  • Outgoing and positive with a focus on building and maintaining relationships.
  • The creativity and resourcefulness needed to build engaging content strategies.
  • Passionate about digital education and customer outcomes.

Cengage Group is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations.

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