Marketing Director

4 weeks ago


Grand Rapids, Michigan, United States The Kendall Group Full time
Job Title: Director of Marketing

About The Kendall Group:
The Kendall Group is a 100% employee-owned company, comprised of seven divisions with 75+ locations in eleven states. We serve the Electrical, Automation, Pipe, Valve, and Fittings products, Steam, Lighting, Industrial Controls, and Instrumentation Industries.

Why Work at The Kendall Group?
We're a company where people stay. Over 60% of our associates have more than 5 years of tenure, and more than 40% have greater than 10 years. You'll be valued and supported, your ideas will be heard, your voice will matter, and you'll work alongside incredible people who care about your success.

Job Summary:
The Director of Marketing is a key member of the senior leadership team, responsible for overseeing the marketing and digital commerce teams. This role involves assessing, creating, and executing the company's marketing and digital strategy and related plans. The Director will work with their respective teams and regional leadership to operationalize and execute the plan objectives.

Key Responsibilities:
• Define and develop the marketing and digital channel strategic direction and execute a comprehensive plan aligned to the organization's goals and objectives for market and revenue growth and improved customer satisfaction
• Translate the strategy into tactical plans that drive results through team accountability
• Align communication, people, culture, processes, resources, and systems to ensure effective implementation and delivery of required results with speed, agility, high standard of quality, and within budget
• Build a talented team by setting high standards for personal and team success and holding team accountable by coaching, mentoring, and supporting them using effective measurement methods to monitor progress toward goal attainment
• Lead and collaborate with cross-functional teams and external agencies to develop marketing and digital assets across a range of media including print, digital, social, and events platforms
• Establish processes to generate customer and competitive insight; leverage insights to drive market and revenue growth

Requirements:
This role requires a talented, creative, self-motivated individual with a strong background in marketing and digital commerce. The ideal candidate will have experience in developing and executing marketing and digital strategies, leading cross-functional teams, and driving results through team accountability.

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