Director of Lifecycle Marketing

4 weeks ago


Miami, Florida, United States Restaurant Brands International Inc Full time

About Restaurant Brands International:

Restaurant Brands International Inc. is a leading quick service restaurant company with a global presence. We own four iconic brands – TIM HORTONS, BURGER KING, POPEYES, and FIREHOUSE SUBS. Our framework, Restaurant Brands for Good, focuses on sustainable outcomes related to food, the planet, and people.

Job Overview:

We seek a Director of Lifecycle Marketing & Loyalty to drive customer lifetime value and loyalty. The ideal candidate is customer-centric, with a strong understanding of our audience segments and key drivers. This role requires a strategic approach to marketing planning and execution, with a focus on digital member growth, frequency, and retention.

Key Responsibilities:

  1. Lead the development and execution of a comprehensive lifecycle marketing strategy to grow our active member base and increase customer lifetime value.
  2. Drive consumer relevance, preference, and profitability for digital ordering via personalized customer journeys, campaigns, and cross-channel experiences.
  3. Evolve and optimize our CRM efforts and Popeyes Rewards loyalty program to achieve annual KPIs and drive profitable customer lifetime value.
  4. Lead the internal lifecycle and loyalty team, CRM agency partner, and work cross-functionally with internal digital, marketing, and operations teams.

Requirements:

  1. 10+ years of experience in a digital/mobile, lifecycle marketing, loyalty programs, CRM, and/or ecommerce role at a leading brand or agency.
  2. 4+ years of demonstrated experience managing complex multi-channel lifecycle marketing programs for large-scale databases (10M+).
  3. Data-driven mindset with an ability to interpret digital performance and financial analytics.
  4. Guest-obsessed with a passion to drive exceptional experiences that drive customer loyalty.
  5. Experience building A/B testing roadmaps, measuring NoC across various variables.

About Us:

Restaurant Brands International Inc. is a global quick service restaurant company with a commitment to sustainability and customer satisfaction.


  • Marketing Director

    4 weeks ago


    Miami, Florida, United States Restaurant Brands International Full time

    About Restaurant Brands InternationalRestaurant Brands International Inc. is a leading quick service restaurant company with a global presence. With over $40 billion in annual system-wide sales and over 30,000 restaurants in more than 100 countries, RBI is one of the world's largest and most successful restaurant chains.The company owns four iconic quick...


  • Miami, Florida, United States Royal Caribbean Group Full time

    Job Title: Strategic Marketing DirectorAt Royal Caribbean Group, we are seeking a Strategic Marketing Director to lead the development and implementation of integrated marketing campaigns. The ideal candidate will have a strong background in marketing and experience in launching new consumer products into the marketplace.Key Responsibilities:Develop and...

  • Marketing Director

    3 weeks ago


    Miami, Florida, United States Doordash Full time

    Job Title: Marketing DirectorAbout the Role:DoorDash's mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about - helping grow businesses and the communities that support those businesses.Key Responsibilities:• Act as the voice...

  • Marketing Director

    4 weeks ago


    Miami, Florida, United States Ultimate Jet Vacation Full time

    Job OverviewAs the Director of Marketing at Ultimate Jet Vacation, you will be responsible for strengthening our brand and accelerating growth by showcasing what makes us unique. Your mission will be to lead the charge in creating and executing strategies that not only tell our story but also resonate with our audience across all channels.The RoleYou will be...

  • Marketing Director

    3 weeks ago


    Miami, Florida, United States Scheck Hillel Community School Full time

    Job DescriptionThe Director of Marketing and Communications at Scheck Hillel Community School is responsible for overseeing the execution of high-quality marketing and communication deliverables. This includes managing and mentoring a team, ensuring planning and budget alignment with organizational priorities, and translating institutional goals into...


  • Miami, Florida, United States BridgePoint Associates Full time

    Marketing & Communications DirectorCommunity FoundationMiami (Hybrid)Salary: $110,000 per year, based on experienceThe Marketing & Communications Director will serve as a key partner to the Vice President of Communications to develop and implement strategic marketing and communications plans that strengthen the organization's brand. The role will oversee the...

  • Marketing Director

    4 weeks ago


    Miami, Florida, United States Aroma360 Full time

    Aroma360 is a boutique scent marketing and branding company that specializes in providing high-quality essential oil-based scenting solutions to businesses worldwide. As the only full-service scent company, Aroma360 guides clients from concept to strategic implementation, prioritizing exceptional customer service.Key Role: We are seeking a highly analytical...


  • Miami, Florida, United States SVH Travel Full time

    Job Title: Global Hospitality Marketing DirectorDepartment: HospitalityJob Summary:We are seeking a dynamic and experienced Global Hospitality Marketing Director to join our team remotely. The ideal candidate will be responsible for planning and executing marketing strategies to promote our hospitality services and attract travelers from around the world.Key...


  • Miami, Florida, United States IRA Financial Full time

    Job Title: Marketing Automation ManagerAt IRA Financial, we are seeking a highly skilled Marketing Automation Manager to join our team. This role is responsible for the management, configuration, and maintenance of our Salesforce platform and the marketing campaigns that originate there.Key Responsibilities:Manage and maintain Salesforce environment,...


  • Miami, Florida, United States PRTNR Recruiting, Inc. Full time

    A leading recruitment agency, PRTNR Recruiting, Inc., is seeking a highly skilled Marketing Manager to spearhead their marketing efforts. The ideal candidate will possess a strong strategic mindset, with a proven track record of developing and implementing effective marketing strategies.Key Responsibilities:Brand Development: Formulate and implement brand...


  • Miami Beach, Florida, United States Marriott Full time

    Job SummaryAs a key member of the Marriott team, the Dual Director of Marketing will be responsible for developing and implementing comprehensive marketing strategies to drive revenue growth and enhance the brand's reputation. This role will require close collaboration with the Vice President of Sales and Marketing to develop annual marketing plans, as well...


  • Miami, Florida, United States Barry University Full time

    Job SummaryThe Marketing Director, Graduate Programs will provide operational and strategic leadership to the graduate school enrollment marketing functions of Barry University. This role will focus on the College of Health and Wellness, the College of Arts & Sciences, the D. Inez Andreas School of Business, the School of Podiatric Medicine, as well as...


  • Miami Beach, Florida, United States Marriott Full time

    Job SummaryAs a strategic business leader, the Market Director of Sales and Marketing will oversee the Sales and Marketing Department for multiple properties within a market. The successful candidate will be responsible for achieving property revenue goals, team booking pace goals, guest and employee satisfaction, and the financial performance of the...


  • Miami Beach, Florida, United States Marriott International Full time

    Job SummaryAs the Market Director of Sales and Marketing, you will be responsible for leading the Sales and Marketing Department for several properties within a market. Your primary goal will be to achieve property revenue goals, team booking pace goals, guest and employee satisfaction, and the financial performance of the department in each participating...

  • Marketing Director

    4 weeks ago


    Miami, Florida, United States Insight Global Full time

    Marketing & Communications DirectorInsight Global is seeking a seasoned Marketing & Communications Director to lead the creative vision for a growing fashion organization. This individual will oversee the development of the company's messaging and brand identity, driving growth and expansion.Key Responsibilities:- Develop and execute the company's marketing...

  • Marketing Director

    3 weeks ago


    Miami, Florida, United States William Grant & Sons Full time

    Job Title: Marketing Director - Division StrategyAbout the Role:We are seeking a highly skilled Marketing Director to lead our Division Marketing strategy. As a key member of our Commercial Planning team, you will be responsible for optimizing and executing division marketing plans with excellence.Main Responsibilities:* Develop and implement divisional and...


  • Miami, Florida, United States Jeeter Full time

    Job DescriptionJob Title: National Director of MerchandisingDepartment: MarketingReports to: VP of MarketingProduct: Jeeter ApparelLocation: Miami or Los Angeles preferred; other locations may be considered.Company Overview: Jeeter Apparel is a dynamic extension of Jeeter, the #1 Pre-Roll and cannabis brand. We are committed to delivering high-quality,...


  • Miami, Florida, United States Trax USA Full time

    Job Summary:TRAX USA Corp is seeking a highly experienced Director of Sales and Marketing to lead the Sales and Marketing organization. This role will be pivotal in aligning sales and marketing strategies with the company's business objectives. Key Responsibilities:Develop and implement sales and marketing strategies to achieve company objectives and revenue...


  • Miami, Florida, United States Corsair Full time

    Job DescriptionCorsair is seeking an experienced and passionate Sr. Director of Marketing to lead our go-to-market strategies for high-end gaming PCs and AI Workstations.Key Responsibilities:Develop and execute comprehensive and creative marketing strategies for our gaming PCs and AI Workstation product lines.Lead product launches, including messaging,...


  • Miami, Florida, United States Hut 8 Full time

    Job DescriptionHut 8 is seeking a highly motivated and experienced Director of Development to manage data center development opportunities across the United States. The ideal candidate will have a strong background in energy origination and/or development, with experience in data center development being a plus.The Director of Development will be responsible...