VP of Product Growth

4 days ago


New York, New York, United States Genesis Global Full time
About the Role

We are looking for a talented VP of Product Growth to join our team at Genesis Global. This role will be responsible for driving the growth and adoption of our product portfolio through strategic marketing initiatives. The ideal candidate will have a strong background in product marketing, with experience in B2B tech and SaaS environments.

The successful candidate will be responsible for developing and executing go-to-market strategies, working closely with cross-functional teams to drive product adoption and revenue growth. This includes researching buyers and users, understanding the competitive landscape, and collaborating with product management to develop effective product positioning and messaging.

This is an excellent opportunity for a motivated and experienced product marketer to make a significant impact on our business. If you have a passion for technology and a track record of driving product success, we want to hear from you.

Key Responsibilities:
  • Develop and execute go-to-market strategies for new and existing products
  • Collaborate with cross-functional teams to drive product adoption and revenue growth
  • Research buyers and users to drive creation of personas and Ideal Customer Profiles
  • Understand the competitive landscape to become an expert on our competition, how they are positioned and our differentiation
Requirements:
  • 5+ years of product marketing or product management experience with at least 2 years of experience in a market-facing role
  • Experience working in B2B tech or SaaS environment, ideally with early stage products or companies/startups
  • Strong public speaker, comfortable in front of large, senior groups, and a solid writer
Salary & Benefits:
  • $150,000 - $180,000 per year
  • A comprehensive benefits package, including stock options via our Employee Equity Plan


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