Business Development Marketing Specialist

7 days ago


Frederick, Maryland, United States Aston Carter Full time

Aston Carter is seeking a skilled Administrative Marketing Coordinator to drive marketing strategies, create engaging content, and manage digital marketing efforts. This role offers a flexible work environment with 2-3 days in the office from 8 AM to 5 PM.

About the Role

This position is an excellent opportunity for someone early in their career to build out the role and contribute to the company's growth. The ideal candidate will have experience in B2B marketing, excellent communication skills, and the ability to manage multiple projects in a fast-paced environment.

Responsibilities
  • Develop and execute marketing campaigns to increase brand awareness, generate leads, and drive sales growth for our material handling products and solutions.
  • Create and manage compelling content, including product brochures, case studies, white papers, blog posts, and videos.
  • Manage the company's online presence, including website management, SEO/SEM efforts, email marketing, and social media channels.
  • Conduct market research to identify industry trends, customer needs, and competitive landscape.
  • Partner closely with the sales team to create and provide sales tools, presentations, and other resources that empower the sales team to effectively communicate our value proposition.
Essential Skills and Qualifications
  • Bachelor's degree in Marketing, Business, or a related field.
  • 3+ years of marketing experience, preferably in B2B, industrial, or manufacturing sectors.
  • Excellent written and verbal communication skills, with experience in content creation.
  • Proficient in marketing tools and software such as CRM, marketing automation platforms, and analytics tools.
Salary and Benefits

The pay range for this position is $24.04 - $28.85 per hour. Aston Carter offers a comprehensive benefits package, including health insurance, retirement plans, and paid time off.

Company Overview

Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain, and select administrative professions, we extend the capabilities of industry-leading companies.



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